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Packaging Placement Vs. Packaging Design: The effect of extrinsic cues on visual perception
Gustafsson, Anders
Karlstad University, Faculty of Economic Sciences, Communication and IT, Service Research Center. Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Business Administration.
ORCID iD:
0000-0001-8278-1442
Shams, Poja
Wästlund, Erik
2010 (English)
Conference paper, Published paper (Refereed)
Place, publisher, year, edition, pages
2010.
National Category
Business Administration
Research subject
Business Administration
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URN:
urn:nbn:se:kau:diva-10393
OAI: oai:DiVA.org:kau-10393
DiVA, id:
diva2:493926
Conference
NWRC - Nordic Retail and Wholesale Conference
Available from:
2012-02-08
Created:
2012-02-08
Last updated:
2025-10-16
Bibliographically approved
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ieee
modern-language-association-8th-edition
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ieee
modern-language-association-8th-edition
vancouver
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en-GB
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nn-NO
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