Change search
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • apa.csl
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf
User Interface Principles for Designing Virtual Showrooms
Karlstad University.ORCID iD: 0009-0007-1271-2370
Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Karlstad Business School (from 2013).ORCID iD: 0000-0002-6509-3792
2025 (English)In: Design, User Experience, and Usability / [ed] Martin Schrepp, Springer, 2025, p. 131-149Conference paper, Published paper (Other academic)
Abstract [en]

The increasing demand for immersive digital shopping experiences has driven retailers to explore virtual showrooms as an extension of their physical showrooms. IKEA, a global leader in furniture retail, has embraced digital innovation by venturing into virtual showrooms. However, the lack of established Principles for designing user interfaces (UIs) that ensure usability specifically in virtual environments presents a significant challenge. This study addresses this gap by developing a virtual showroom prototype for IKEA and evaluating its UI elements based on established usability design principles. This work has two-fold contribution, the first was the prototype implemented according to IKEA’s user experience (UX) requirements as well as UI elements evaluated from the pilot-study. The second is the evaluation of the prototype, according to UI design principles, with prospective IKEA customers using think-aloud and cognitive walkthrough. The evaluation shows that the implemented UI elements contributed positively to the virtual showroom's usability, as participants successfully completed all tasks with a high degree of success. Based on the results, we discuss eleven UI design principles for implementing UI elements in a virtual showroom. These principles offer actionable guidance for future implementations to enhance user engagement, navigation, and more efficient interactions within virtual showrooms.

Place, publisher, year, edition, pages
Springer, 2025. p. 131-149
Series
Lecture Notes in Computer Science, ISSN 0302-9743, E-ISSN 1611-3349 ; LNCS, volume 15798
Keywords [en]
User Interface, Virtual Showroom, Design Principles, IKEA
National Category
Human Computer Interaction
Research subject
Information Systems
Identifiers
URN: urn:nbn:se:kau:diva-105854DOI: 10.1007/978-3-031-93233-5_10ISI: 001547246900010Scopus ID: 2-s2.0-105007701928ISBN: 978-3-031-93232-8 (print)ISBN: 978-3-031-93233-5 (electronic)OAI: oai:DiVA.org:kau-105854DiVA, id: diva2:1977649
Conference
14th International Conference, DUXU, Gothenburg, Sweden, June 22–27, 2025.
Available from: 2025-06-26 Created: 2025-06-26 Last updated: 2026-02-12Bibliographically approved

Open Access in DiVA

No full text in DiVA

Other links

Publisher's full textScopus

Authority records

Alaqra, Ala Sarah

Search in DiVA

By author/editor
Chanda, NsofwaAlaqra, Ala Sarah
By organisation
Karlstad UniversityKarlstad Business School (from 2013)
Human Computer Interaction

Search outside of DiVA

GoogleGoogle Scholar

doi
isbn
urn-nbn

Altmetric score

doi
isbn
urn-nbn
Total: 129 hits
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • apa.csl
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf