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  • 1251.
    Uppal, Charu
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    Bollywood, the vendor of emotions and nostalgia: India in the lives of Indo Fijians2012Conference paper (Refereed)
  • 1252.
    Uppal, Charu
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    Claiming Their Heritage: Citizens  and Digital Communication2016Conference paper (Refereed)
  • 1253.
    Uppal, Charu
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013).
    Claiming Their Heritage: Re-Discovering India Through Cyber-Dialogue2017Conference paper (Refereed)
  • 1254.
    Uppal, Charu
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013).
    Diaspora, Meaning and Assimilation: Geography, Media and Communication2017Conference paper (Refereed)
  • 1255.
    Uppal, Charu
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    Mobilizing the Public at Multiple Levels : A Case Study of Satyamev Jayate2015Conference paper (Refereed)
    Abstract [en]

    Launched in May of 2012, Satyamev Jayate (‘Only the truth triumphs’), is the most researched talk show focussing on current issues that has come to Indian audiences since TV’s introduction to the Indian society.  Apart from being anchored by a popular filmstar, Aamir Khan, and covering some topics that have not been given due attention in the news or popular media, the show is aired simultaneously in five languages.  Each of the episodes has sparked a nation wide discussion on topics overlooked by the mass media, except in the form of coverage in print media. 

     

    However, Satyamev Jayate has combined several factors that have given a new avatar to the ‘old mass medium’ making us reconsider its power to bring about social change.

     

    This paper analyzes the strategies used by the show to inform, educate, and validate –by interviewing victims, social activists and experts. Building upon the previous work of the author on mobilizing information, the paper extends the argument and definition of what ‘mobilizing information’ can imply and how an ‘old medium’ is still very relevant in bringing attention to social issues, and generating a public discourse.  The concept of mobilizing context, embedded in the format and aim of the show, is introduced, and the first episode is content analyzed to illustrate how the show, very efficiently, utilizes language, appeals, and various interactive features to involve the public. 

  • 1256.
    Uppal, Charu
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    Only the truth triumphs: When TV dares to contemplate taboo issues!2012Conference paper (Refereed)
  • 1257.
    Uppal, Charu
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    Understanding our Stories: How Fijians perceive representation of minorities in Shortland Street2012Conference paper (Refereed)
  • 1258.
    Uppal, Charu
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    What Do Children Want?  Children on the News Media Coverage of the 2011 Japan Disasters2012Conference paper (Refereed)
  • 1259.
    Uppal, Charu
    et al.
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    Sartoretto, Paola
    Stockholm University, Faculty of Humanities, Department of Spanish, Portuguese and Latin American Studies.
    Cheruiyot, David
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication.
    The Case for Communication Rights: A Rights Based Approach for Media Development2016In: Communicating with Power: 66th Annual International Communication Association Conference, Japan, Fukuoka, June 9-13, 2016, 2016Conference paper (Refereed)
  • 1260.
    Van Couvering, Elizabeth
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    Internet Ratings Systems2008In: The International Encyclopedia of Communication / [ed] Wolfgang Donsbach, Malden: Blackwell Publishing, 2008, p. 2453-2455Chapter in book (Refereed)
  • 1261. Van Couvering, Elizabeth
    Is Relevance Relevant? Markets, Science and War: Discourses of Search Engine Quality2007In: Journal of Computer-Mediated Communication, ISSN 1083-6101, E-ISSN 1083-6101, Vol. 12, no 3, p. 866-887Article in journal (Refereed)
  • 1262.
    Van Couvering, Elizabeth
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    Navigational Media: The Political Economy of Online Traffic2011In: The Political Economies of Media: The Transformation of the Global Media Industries / [ed] Dwayne Winseck & Dal Yong Jin, London: Bloomsbury Academic, 2011Chapter in book (Refereed)
  • 1263.
    Van Couvering, Elizabeth
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    Search Engines2008In: The International Encyclopedia of Communication / [ed] Wolfgang Donsbach, Malden: Blackhorse Publishing, 2008, p. 4521-4525Chapter in book (Refereed)
  • 1264.
    Van Couvering, Elizabeth
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication.
    Search Engines in Practice: Structure and Culture in Technical Development2012In: Cultural Technologies: The Shaping of Culture in Media and Society / [ed] Göran Bolin, New York: Routledge, 2012Chapter in book (Refereed)
  • 1265. Van Couvering, Elizabeth
    The Economy of Navigation: Search Engines, Search Optimisation, and Search Results2007In: The Rising Power of Search Engines / [ed] Marcel Machill & Marcus Beiler, Cologne: Herbert von Halem Verlag, 2007, p. 105-126Chapter in book (Refereed)
  • 1266.
    Van Couvering, Elizabeth
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    The History of the Internet Search Engine: Navigational Media and the Traffic Commodity2008In: Web Search: Interdisciplinary Perspectives / [ed] A. Spink & M. Zimmer, Berlin: Springer, 2008, p. 177-206Chapter in book (Refereed)
  • 1267.
    Van Couvering, Elizabeth
    et al.
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    Livingstone, Sonia
    Information Literacy2008In: The International Encyclopedia of Communication / [ed] Wolfgang Donsbach, Malden: Blackwell Publishing, 2008, p. 2230-2234Chapter in book (Refereed)
  • 1268. Van Couvering, Elizabeth
    et al.
    Livingstone, Sonia
    London School of Economics.
    Thumim, Nancy
    London School of Economics.
    Converging traditions of research on media and information literacies: Disciplinary and methodological issues2008In: Handbook of Research on New Media Literacies / [ed] J. Coiro, M. Knobel, C. Lankshear & D. J. Leu, New York: Lawrence Erlbaum Associates, 2008, p. 103-132Chapter in book (Refereed)
  • 1269.
    Vinu, Molly
    et al.
    Natl Matern Hosp, Holles St, Dublin, Ireland.
    Kane, Bridget
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Karlstad Business School.
    The Use of a Digital Structured Format for Nursing Shift Handover to Improve Communication2016In: 2016 IEEE 29th International Symposium on Computer-Based Medical Systems (CBMS), IEEE , 2016, p. 70-75Conference paper (Refereed)
    Abstract [en]

    Nursing shift handover is a vital part of clinical care where relevant patient information needs to be communicated accurately and precisely, to ensure continuity of care and patient safety. Poor communication and lack of structured format are contributing factors in adverse incidents where patient care is put at risk. This ethnographic study reports on a computerised structured format for nursing shift handover using the ISBAR3 communication tool. 20 shift handovers pre-and post-implementations of ISBAR3 tool were observed. The time taken for handover has substantial reduced from an average of 31 minutes to 27 minutes (1.7 minutes to 1.5 minutes per patient), i.e. 4 minutes in each handover. Use of an electronic structured format replaced the traditional way of handover to a systematic, precise, accurate, relevant mode of updated communication in a very short period of time. Successful implementation of the ISBAR3 handover tool with e-technology in gynaecology supports the roll-out of this mode of communication to other nursing and maternity services in the hospital. As well as saving time, implementation of the ISBAR3 handover tool enhances communication, and reduces the risks to patient safety.

  • 1270.
    Vollmersson, Lisa
    Karlstad University.
    Bara om det passar in i feedet: En kvalitativ studie om vad som motiverar unga personer att publicera alkoholrelaterat innehåll på Instagram.2018Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Sociala mediers ideal är något som påverkar, speciellt i unga åldrar där man redan kämpar med att skapa sigen identitet. Det finns en problematik med att alltid behöva framställa sig positivt på grund av det påverkar ungdomars identitetsskapande och kan skapa press. Ungdomar vill visa en utsida som är perfekt och allt vad det innebär för att skapa social acceptans. Alkohol är något som historiskt alltid har funnits där och har genom tider symboliserat olika saker. På grund av den tidiga exponeringen av ungdomar skapar de sig en image som de behöver upprätthålla genom olika sociala medier vilket påverkar deras identitet. Popularitet, status och likes är något som går hand i hand vilket visar sig på de sociala kanalerna där behöver bevisa och dokumentera för den sociala massan vad man gör och vilka man umgås med för att skapa social status och acceptans. Undersökningar visar att konsumering av alkohol tycks ta sig mindre plats i ungdomars liv, samtidigt finns det en press om ett visst ideal och en livsstil som ungdomar ska ha för att bli socialt accepterade där alkohol är inkluderat. Man skålar i champagneglas vid 14 års ålder men är det champagne i glasen eller är det endast en yta? Genererar alkohol fortfarande status och behöver ungdomar upprätthålla en image om att de lever i en alkoholkultur? Denna studie vill belysa hur förhållandet mellan ungdomar och alkohol som statusmarkör är på Instagram. För att kunna ta reda på ungdomars upplevelser och erfarenheter är det lämpligt att prata med dem, därför har jag valt att använda mig av kvalitativa samtalsintervjuer med 14 - och 15 åriga ungdomar från två olika delar i Göteborg. Genom tidigare forskning, teorier och egna erfarenheter har jag kunnat utvinna utgångspunkter för studien. Framförallt har denna studien förankrats med Erving Goffmans teorier om självpresentation och image management och dragit paralleller till dagens samhälle och hur ungdomar använder sig av olika självpresentationstekniker för att visa olika versioner av dem själva online och offline. Sammanfattningsvis kan man se ett mönster av att vissa ungdomar som intervjuades vill framhäva sig själva på ett visst sätt på sitt offentliga konto för att skapa social interaktion och social acceptans vilket alkohol är en stor del av den acceptansen trots att man inte dricker själv. För samhället är det viktigt att förstå hur stor plats Instagram och den press som följer med och hur viktigt det är för dom att visa en sida utåt som är perfekt och hur alkohol har en inverkan på ungdomar trots att det inte syns i alkoholkonsumtionsmätningar.

  • 1271.
    Voorhees, Clay M.
    et al.
    Michigan State Univ, USA.
    Fombelle, Paul W.
    Northeastern Univ, Boston, MA, USA.
    Gregoire, Yany
    HEC Montreal, Montreal, Canada.
    Bone, Sterling
    Utah State Univ, USA.
    Gustafsson, Anders
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Service Research Center (from 2013).
    Sousa, Rui
    Catholic Univ Portugal Porto, Oporto, Portugal.
    Walkowiak, Travis
    Michigan State Univ, MI, USA.
    Service encounters, experiences and the customer journey: Defining the field and a call to expand our lens2017In: Journal of Business Research, ISSN 0148-2963, E-ISSN 1873-7978, Vol. 79, p. 269-280Article in journal (Refereed)
    Abstract [en]

    Service researchers have emphasized the importance of studying the service experience, which encompasses multiple service encounters. Although the reflection on a series of service encounters has increased, the scope of research in this space remains narrow. Service research has traditionally concentrated on understanding, measuring and optimizing the core service delivery. While this focused lens has generated extraordinary knowledge and moved service research and practice forward, it has also resulted in a narrowly focused research field. The authors present a framework to guide comprehensive service experience research. Broadly, they define (1) pre-core service encounter, (2) core service encounter, and (3) post-core service encounter as distinct periods within a service experience. Further, they review the literature and put forward important research questions to be addressed within and across these periods. Finally, they argue that researchers need to consider simultaneously all periods of the service experience to make valuable contributions to the literature.

  • 1272. Voss, Adrianna
    Vital aspects of the teacher´s role in the multi-media classroom2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 1273.
    Vågebrant, Per
    Karlstad University, Division for Culture and Communication.
    Har Expressen fått pippi?: En kritisk diskurs analys av Expressens rapportering kring fågelinfluensa2006Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Abstract

    TITLE Birdflu in the press – a critical discourse analysis on the tabloid

    newspaper Expressen

    AUTHOR Per Vågebrant

    SUPERVISOR Malin Sveningsson

    PURPOSE The purpose of this essay is to find out how the Swedish tabloid newspaper Expressen writes about the birdflu H5N1. To be more precise the purpose is to find out how the discourse is constructed. The Birdflu or H5N1 witch is its real name is something that could affect us all, yet very few people know a lot about it. To achieve this purpose I constructed one primary research question:

    o How has Expressen, in the public media discourse, treated the phenomena we know as the birdflu?

    This primary research question holds three more specified research questions:

    o What does Expressens discourse about the birdflu look like?

    o What actors are participating in the articles?

    o Why does the discourse look like this?

    THEORY The theory chapter of the essay contains four different parts. First I give the reader a lesson on the critical discourse analysis. This is followed by an explanation of the discourse concept. Then I turn to Kent Asp to explain what kind of power the media possesses. The last part of this chapter deals with the social constructionist perspective.

    METHOD To answer my questions I used a type of text analysis called the critical discourse analysis. I used the critical discourse analysis to analyse articles about the birdflu written between the first of January 2006 and the fiftieth of February 2006.

    CONCLUSION The discourse resembles on many occasions to that of fiction and imaginative literature. The journalists use different strategies to make this happen: personification, expertise actors, colourful language, intertextuallity and last but not least a feeling of “we and them”. The reason to why the discourse look like this has to do with the commercialisation of the media. It’s more important to sell then to write “proper” articles.

  • 1274.
    Wadman, Inger
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013).
    Proppar i blodomloppet?: En studie om Konstfacks internkommunikation2014Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Konstfack University College of Arts, Crafts and Design is Sweden’s largest arts college with close to 900 students, but it is also a public authority and the workplace of more than 200 people, many of whom are part-time guest teachers with limited, uncertain employments. Striving to accomplish all the conflicting demands on the college as an authority, an arts college and a good employer is a major challenge, where communication with the staff is the key to success. The aim of this study is to find answers to the questions how employees perceive the organization’s internal communication and if the organization's internal communication manages to help employees feel participation in the organization as a whole and its’ activities. Previous studies in this field show that colleges are conservative when it comes to utilizing new technology and that employees’ identification with their organizations depends on a well functioning internal communication. The management at Konstfack University College of Arts, Crafts and Design has expressed a willingness of two-way communication with the staff and also shows an understanding of the special work situation for teachers. There are technical solutions available that would greatly facilitate interaction. The question is whether these technical prerequisites, like the intranet and e-mail, are being used adequately. This paper takes a theoretical starting point in the development of the changing view of communication from the transmission viewpoint, to the view of communication as a meaning making and meaning giving ongoing process, a development pushed forward not only by communication research, but also has political as well as commercial drivers. To investigate how employees at Konstfack University College of Arts, Crafts and Design experience the organization's internal communication, two complementary research methods were used; in-depth interviews as a qualitative method and a questionnaire as a quantitative method. The results of these studies provide support for the hypothesis that the organization's employees are experiencing great difficulty in navigating the information overload that the technical communication tools offer while, paradoxically, they also experience a lack of relevant information. At the same time, both the interviews and the result of the questionnaire also show that the organization’s employees have a strong sense of responsibility and a clear sense of identification with their workplace, especially with their closest organizational group. However, there is an imminent lack of interface between different parts of the organization and a widespread lack of knowledge concerning where to address questions. The current formal internal communication, the management’s planned information to the organization’s employees, which is currently largely characterized by one-way communication, needs to find new, more individualized means of communication in order to better benefit from the staff’s commitment and increase employees' sense of participation with the organization as a whole. More individualized two-way communication would also increase the organization’s efficiency and help it take one step closer to achieving another important goal, that of being a good employer.

  • 1275.
    Wallace, Robert
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies. Karlstad University, Faculty of Arts and Education, Department of Education.
    Categories of Conceptions in Karlstad Community Classrooms: An analysis of educator interviews regarding new media technologies as teaching tools2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Från höstterminstarten 2011 har alla nya elever inom de kommunala gymnasieskolorna i Karlstad och Hammarö tillgång till en egen dator, en satsning som brukar gå under beteckningen en-till-en. Denna situation öppnar för en möjlighet att studera hur denna tekniska förändring också påverkar lärares upplevelse av teknikskiftet och hur lärarna uppfattar att tekniken förändrar skolvardagen. Under december 2011 intervjuades 47 lärare i engelska (du skriver rätt antal) utifrån en gemensam intervjuguide med öppna frågor kring erfarenheter, strategier och åsikter om hur det är att arbeta i klasser som omfattades av en-till-en-satsningen. Syftet med studien var att kategorisera lärarnas uppfattningar och hur de erfar denna nya situation; detta då med hjälp av en fenomenografisk analysmetod. Studien tar sin utgångspunkt i ett sociokulturellt perspektiv där lärandet ingår i en social kommunikativ process. Resultatet av analysen pekar mot att det går att dela in lärarnas syn på den nya situationen i tre huvudkategorier; erfarenhet av fenomen genom jämförelse; undervisning strategier i förhållande till fenomenet; fenomen i praktik. 

  • 1276.
    Wallroth, Joakim
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Karlstad Business School.
    Reklam på YouTube: En alternativ lösning för visning av reklam2017Independent thesis Basic level (university diploma), 5 credits / 7,5 HE creditsStudent thesis
    Abstract [sv]

    Idag är ett inkomstbortfall ett faktum för de personerna somär aktiva och försöka jobba och tjäna pengar på YouTube.Detta på grund av att reklamen som visas i klippen ansessom störande och blockeras med hjälp av applikationer somsorterar bort dessa från klippet. Tanken med den häruppsatsen har varit att undersöka intresset bland personermellan 14-30 år för en alternativ lösning till att visa reklampå YouTube. En lösning som baseras på att användaren serpå två till tre klipp för att få en fiktiv “valuta” somanvändaren kan använda för att skippa de reklamerna somdenne vill hoppa över.För att nå ett resultat så undersöktes intresset bland de somskapar innehållet, YouTubers, och de fick uttrycka sig omvad det tyckte om idén. Den andra gruppen somundersöktes var personer runt 17-18 år som antas är en stordel av de som tittar på innehållet hos två av devinstdrivande kategorierna vloggar och spelvideos.Resultatet påvisade att ett intresse finns hos de som deltagitmen reklamens negativa effekt påverkar intresset.Slutsatsen som kan dras av resultatet är att det denalternativa metoden inte är att förkasta utan bör optimerasoch undersökas ytterligare.

  • 1277.
    Wang, Jenny
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication.
    How do we look on Instagram?: A communication strategy for Swedish branding agencies.2017Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Marketing today is no longer mainly about using traditional medias to reach a desired public. As consumers are moving to the digital world for information search, social media has provided new possibilities for companies to market themselves online. Newly started branding agencies often have a limited budget for marketing, but the need to increase brand awareness is high. In this situation, social media will be a good solution, because it is easy to use, cost effective and has a great range of reach to the desired target group. Instagram is a photo-sharing based app where the communication is done visually, which can be a good choice for branding agencies.

    The purpose of this thesis is to suggest a strategy for Instagram using results from a study of Swedish branding agencies’ use of Instagram, during a period of one year. The empirical study was done using a quantitative content analysis, in combination with an image analysis. A selection of six agencies were used for the two analyses to gain understanding of the research topic. Findings showed that Instagram was mainly used to humanize the agencies’ identity, and at the same time filled a showcasing function. A digital strategy plan was created for a Swedish branding agency called LLC Design. The plan created a total of 62 posts for a period of six months, with four different themes called Vi Värmland, Vi i LLC, Showcase and Kunskap, to deliver diverse content.

  • 1278.
    Wernerson, Sofie
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013).
    Vargolyckan på Kolmårdens djurpark: En studie av Kolmårdens kriskommunikation vs medias berättande2013Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 1279.
    Wessling, Chatarina
    et al.
    Karlstad University, Faculty of Economic Sciences, Communication and IT.
    Lindholm, Rebecca
    Karlstad University, Faculty of Economic Sciences, Communication and IT.
    Skomakarens barn: En fallstudie av Landstinget i Värmlands interna kommunikation om dess företagshälsovård2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Sammanfattning 

    Denna uppsats handlar om informationens resa från ledning ner till anställda i de yttersta leden inom en stor offentlig och byråkratisk organisation. Studiens syfte är att undersöka kommunikationsprocessen där informationen går vertikalt genom flera olika led samt att se om det finns några eventuella hinder längs vägen. Studien har genom tre frågeställningar lagt vikt på de eventuella hindren, vilka kanaler som är mest effektiva samt var ansvaret för informationen hamnar under resans gång. 

    Som exempel på en offentlig byråkratisk organisation har vi valt att undersöka Landstinget i Värmland som fallstudie. Den specifika information som har undersökts handlar om organisationens företagshälsovård, Landstingshälsan, med motiveringen att det är information som vänder sig till alla verksamheter och anställda inom organisationen. 

    Som metod har en triangulering valts med två professionsintervjuer en postenkät och en telefonenkät. På det viset har vi nått alla led i informationsflödet i form av Landstingshälsan, informationsstaben, chefer och anställda i de yttersta leden. Intervjuerna med informationschefen samt biträdande verksamhetschef vid Landstingshälsan var väldigt intressanta att jämföra. 

    Det visade sig att kommunikationsflödet inom Landstinget fungerade relativt bra men med vissa hinder längs vägen. Ett hinder som upptäcktes var främst informationsstabens inställning till informationen från Landstingshälsan där av namnet på uppsatsen. Ordspråket Skomakarens barn går oftast barfota syftar på vår slutsats om att information om förebyggande vård inte prioriteras inom Landstinget i Värmland egna organisation. Kommunikationen var även påverkad av hur informationen var utformad. Informationsöverflöd var även det ett tydligt problem bland chefsleden och de anställda. Ansvarsfrågan i sig var även det ett hinder i kommunikationsflödet då det inte var helt klart var ansvaret ligger. Eftersom Landstingshälsan inte är kommunikativt utbildade kan det inte krävas att de ska ha ansvaret för att informationens utformning är duglig.

    Nyckelord: Informationsflöde, internkommunikation, kommunikationskanaler, kommunikationsprocessen, organisationsstruktur. 

  • 1280.
    Wester, Linus
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Karlstad Business School.
    Ikoners inverkan på användbarhet och förståelse: Användarbarhetstest för ikonbiblioteket Font Awesome2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    This research is aimed to investigate the usability of the icon library Font Awesome and how context affects the user’s perception of an icon. Questionnaires and interviews were conducted by 20 respondents in order to examine how users perceive the use of 35 selected icons and how the icons should be presented for achieving good usability on web sites and in applications. The results of the questionnaire indicate that the majority of icons require accompanying text or clear context to demonstrate usability. The results of the interviews demonstrate that the context in which an icon is presented is of great importance for how users perceive the intention behind the application of the icon. 

  • 1281.
    Westerberg Olsson, Mia
    Karlstad University, Faculty of Economic Sciences, Communication and IT.
    Journalistrollens rivaler: Om public service-reportrars syn på sin roll i relation till användarskapat innehåll och medborgarjournalistik2010Independent thesis Advanced level (degree of Master (One Year)), 15 credits / 22,5 HE creditsStudent thesis
    Abstract [en]

    Journalists´ role in society has traditionally been of representative nature with a task to distribute news and scrutinize those in power. But technological changes have created a new publishing world outside the traditional media institutions. In today’s redactional society anyone can become a publisher in a blog or through other channels on online. This process can be seen as contributing to increased democratization giving everyone the opportunity to publish. However for those used to having monopoly on distributing news and scrutinizing society these changes are forcing journalists to adapt to a new competitive environment.

     

    There have been several previous studies of how this new digital milieu is affecting journalism from societal, organizational and news room perspectives. Little or no focus has been on how journalists themselves experience their changing professional status as a result of this new media world. Journalists employed by the public service broadcasters have got the most specified and explicitly expressed task with their responsibilities for contributing to a democratic society and an active citizenship, as stipulated by the government. How do these journalists deal with citizens now challenging the journalists´ previous well-guarded access to publishing?

     

    This essay examines the affect of these changes on journalists within two public service organizations in Sweden, asking journalists to reflect on the impact on their professional roles. The study is based on ten interviews with regional journalists employed by the Swedish public service radio and television corporations: Sveriges Radio and Sveriges Television. The analyze is based on theories on public service, professionalism and boundary maintenance.

    The study shows that the interviewed journalists identify more strongly with being a part of a public service ethos than being a journalist as such. They value the relationship with the audience and express a wish for even more contact with listeners and viewers. At the same time they want to continue to keep the in-house control over the journalistic process where they are the producers of the content. It is clear that the journalists appreciate publishing initiative allowing the general public to ‘be journalists’ but they warn against mixing the citizen reports with journalism. Citizen contribution in terms of user generated content or citizen journalism, is considered as something to satisfy people’s “creativity and wish to express themselves” – not a valuable contribution to journalism.

    Boundary maintenance mechanisms can be clearly observed among the journalists in an attempt to keep their journalistic authority and the arguments used refer to the “other´s” lack of credibility, accountability and impartiality. A similar role hierarchy can also be identified within the occupational group, where some characteristics and qualities are considered to contribute to a more “genuine” journalism than other. Nevertheless, a journalistic “us” always appears when boundaries are marked against what is looked on as non-journalism, for example user generated content and grass root journalism.

  • 1282.
    Westerlund, Richard
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Information Systems and Project Management. Richard.Westerlund@hotmail.com.
    Utvärdering av PoP -- Ett prototypverktyg för mobila enheter2014Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Abstract Försäljningen av smartphones nådde nya höjder 2013 och förväntas fortsätta stiga de närmsta åren. Försäljningsökningen visar sig tydligt i svenskarnas internetanvändning. Över 80% av svenskar mellan åldrarna 16-44 år kopplade upp sig till internet genom mobiltelefon under första kvartalet 2013. Internetanvändningen genom smartphones ställer nya krav på interaktions- och informationsdesigners då de behöver designa webbplatser och appar utefter smartphones fysiska förutsättningar. De fysiska förutsättningarna skiljer sig markant från en dator i bland annat skärmstorlek. De första stegen vid utveckling av webbplatser präglas av prototypskapande för att evaluera tidiga designförslag. Prototyperna används i syfte att utföra användartester för att få synpunkter på de tidiga designförslagen från potentiella användare. De här prototyperna består ofta av sketcher gjorda med papper och penna vilket skapar ett problem när användartester utförs för mobila enheter. De små skärmytorna smartphones erbjuder försvårar testarbetet genom att de gör prototyperna svårhanterliga för testledaren. Syftet med denna studie är att evaluera idén bakom de digitala verktyg som finns tillgängliga för att underlätta prototyparbetet för mobila enheter och undersöka vilka potentiella för- respektive nackdelar de tillför användartestning. Prototypverktyg som med hjälp av mobilkamera fotograferar sketcher som ritas på papper kan underlätta flera aspekter av användartestning för mobila enheter. Verktygen skapar en klickbar prototyp genom att sammanlänka uppritade sketcher till förutbestämda element inom sketcherna. Undersökningen är utformad som en studie av prototypverktyget ”PoP – Prototyping on Paper” som trots sitt namn är ett mobilbaserat testverktyg. PoP utvärderades huvudsakligen genom ett användartest som genomfördes i sex sessioner. Genom detta test observerades hur testledare och testpersoner agerade mot prototypverktyget och jämfördes med hur de agerade vid användning av en traditionell pappersprototyp. Prototypverktyget som evaluerats under studien visade sig bidra till en rad fördelar jämfört med traditionella pappersprototyper. Bland andra upplevdes testerna som mer verklighetstrogna när testpersonen agerat mot prototypverktyget vilket höjde deras engagemangsnivå. En rad fördelar upptäcktes även för testledaren vilket underlättat testningen. Många fördelar var resultat av att interaktionen mellan testperson och prototyp automatiserats av prototypverktyget. Detta möjliggjorde att testledaren kunde lägga större fokus på testpersonen än på sitt eget agerande. Prototypverktyget hade även vissa nackdelar jämfört med den traditionella pappersprototypen. Exempelvis var återhämtning från felnavigering av testpersoner problematiskt, samt att testledaren är relativt låst i testutförandet när prototypverktyget används.

  • 1283.
    Wettergren, Åsa
    et al.
    University of Gothenburg, Göteborg, Sweden.
    Jansson, André
    Karlstad University, Faculty of Economic Sciences, Communication and IT.
    Emotions, Power and Space in the Discourse of ’People of the Real World’2013In: Journal of Political Power, ISSN 2158-379X, E-ISSN 2158-3803, Vol. 6, no 3, p. 419-439Article in journal (Refereed)
    Abstract [en]

    The article investigates the discursive trope of ‘People of the Real World’ (PRW) as it was launched by the leader of the Swedish Christian Democrats, Göran Hägglund, during a political campaign week on the Island of Gotland in 2009. Sociological and cultural theories of local vs. cosmopolitan identity, of emotions, and of space, are used to analyse the speech and a selection of newspaper articles from 2009. The PRW discourse defends local, sedentary communities against globalization and cosmopolitanization. It draws on the collective emotional resources of ‘normals’ as they feel threatened by the social and political advancement of previously marginalized groups, undermining the former group’s power to define social space. It thus contributes to the social and political cultivation of resentment among those who identify with conservative, anti-cosmopolitan values.

  • 1284.
    Widå, Camilla
    et al.
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013).
    Miras Wardell, Sara
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013).
    ”Vem sjutton vill ’gå på’ en reklam?”: En studie om avkodningens betydelse ur ett mottagarperspektiv inom marknadsföringsmetoden celebrity endorsement2015Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Celebrities used in advertising has recently been something that consumers have come in contact with on a daily basis. Corporations use celebrities and their attributes as positive reinforcement and association towards the company or their marketed product.

    Through increased usage of media, the consumers to this advertising technique have been given an opportunity towards better insight into celebrities’ daily life. People are not only receivers of advertising, they are also media producers for the medias agenda. This makes everyone significant in the distribution of advertising. The area of research is called Celebrity Endorsement. All theories within the area presume that all receivers interpret the message in the same manner.

    In classic communication research there are theories like habitus, encoding and decoding that are the basis for a receiver perspective. These theories are aimed inter alia at people’s past experience influences how people act in a social structure and the receiver thus detects the communication in different ways. In this study, we have therefore created a deeper understanding of consumer’s perspective in celebrity endorsement for further find links to the theories of classical communication research.

    In this study we want to create a deeper understanding from the perspective of the receiver of celebrity endorsement. This study is also to find connections to theories within classical communications research. The study will also investigate deeper to understand how people within the same target audience are decoding celebrity and advertising activities. To reach a result we have used a qualitative reception analysis, where focus groups from different target audiences has been used. Within the focus groups discussions of current TV-commercials and fictitious cooperation between celebrities and corporations were used for the participants to express their opinion of celebrities in advertising.

    The study’s result is summarized in four different perspectives, which emerged from the empirical material. The first perspective has been analyzed from the participants’ earlier experiences. The second perspective deals with the participants’ self-knowledge and differences in their capability to objectively being able to analyze their own, as well as the others capability of decoding the messages. The studies third perspective affects the participants’ confessions. This includes further differences in the participants reasoning and confessing or not confessing to celebrity endorsements impact on them. In the last perspective it is described how participants used irony to make a difficult topic easier to talk about.

    The result of our study shows that advertising with celebrities are decoded in more ways than are described in the models within celebrity endorsement and that classical communication research should be implemented

    Keywords: Celebrity endorsement, celebrity, encoding, decoding, habitus, Stuart Hall, Pierre Bourdieu, trademarks, brand 

  • 1285.
    Wigertoft, Joakim
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013).
    Identitet och kommunikativt ledarskap i en fragmenterad organisation: En studie av Karlstads kommun och dess chefsbrev2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The purpose of this essay was to study how the managers of Karlstad municipality views the managerial letter, a monthly newsletter which is sent to them. The letter contains information that will facilitate for the municipal managers to engage in communicative leadership with a focus on sensemaking and participation. The questions of the study are based partly on whether there is a consensus between the managers of the various parts of the municipality regarding the organization's identity and partly on how they describe their leadership. The managerial letter related to these two phenomena are also worked into the questions. A framwork was brought together based on the study's purpose where the core consisted of theories of sensemaking, organizational identity and communicative leadership. Collective sensemaking is a central part of both the study of organizational identity and communicative leadership.

    The method selected for the study was qualitative interviews. Because of the fact that the questions required deeper and more detailed answers. An interview guide was developed based on the theoretical framework and the people to interview were contacted. A total of nine interviews were conducted with recipients of the managerial letter. The results of the interviews were compiled and then analyzed on the basis of the previously established theories. The results showed that the respondents shared a consensus regarding the characteristics they viewed as central and distinctive of the municipality of Karlstad. Worth noting was that the findings shared similar charachteristics to those of the municipality's brand promise. One of the municipal companies however proved to have a strong identity of its own, distinct from the rest of the municipality. The findings also indicated that the interviewees in several ways worked under the criteria of the communicative leadership.

    A conclusion was presented based on the results and it was possible to deduce that the forums for collective senemaking within the municipality were highlighted as particularly important in relation to create a unified organizational identity and cohesion. The role of the managerial letter however has to be seen as quite limited in that sense although it has some function in contributing to that the managers of the municipality all receive the same information. The managerial letter helps to some extent in regards to the communicative leadership with the task sort out important information, but the communicative challenge to frame and contextualize the messages is still up to the managers.

  • 1286.
    Wik, Malin
    et al.
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Karlstad Business School (from 2013).
    Nyberg, Lars
    Karlstad University, Faculty of Health, Science and Technology (starting 2013), Centre for Climate and Safety (from 2013). Karlstad University, Faculty of Health, Science and Technology (starting 2013), Department of Environmental and Life Sciences (from 2013). Karlstad Univ, Ctr Climate & Safety, SE-65188 Karlstad, Sweden.;Karlstad Univ, CNDS, SE-65188 Karlstad, Sweden..
    Magnusson, Monika
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Karlstad Business School (from 2013). Karlstad University, Faculty of Economic Sciences, Communication and IT, Centre for HumanIT.
    Behov av datorbaserade metoder och verktyg för krisövning: Intervjustudie i Inre Skandinavien2017Report (Refereed)
    Abstract [sv]

    Inom ramen för projektet CriseIT (www.criseit.org) har en intervjustudie genomförts med norska och svenska krisberedskapsaktörer. 19 respondenter från totalt 16 aktörer intervjuades om deras syn på behovet av krisövning, vad som fungerar bra och dåligt med de övningsmetoder som vanligtvis används, och vilken nytta de kunde se med datorbaserade övningsverktyg. Svaren visar på ett stort behov av att öva mer, gärna i form av mindre och kortare övningar. Det finns en rörelse bort från scenariobaserade övningar till övningar där olika förmågor står i centrum. Flertalet aktörer anser att de planerar och genomför övningar med gott resultat men att det saknas en systematik i hur utvärderingar leds vidare i ett förbättringsarbete. Det finns intresse men också tveksamhet inför att involvera allmänheten i krisövning, men ett sätt att hantera bland annat säkerhetsaspekter vore att gå via frivilligorganisationer som kan bistå med organisering och viss utbildning.

    Respondenterna visar stort intresse för datorbaserade övningsverktyg som ett medel för att öka krismedvetenheten och kunskapen som stödjer den egna rollen. De kan också se potentiella problem, t ex att vissa personer har svårt att ta till sig ny teknik och att det kan finnas risk att resurser till andra övningsformer minskas. Bland de fördelar som nämndes var möjlighet att öva oftare, med fler aktörer, och att öva på olika platser vid olika tidpunkter. Man ser också förbättrade möjligheter att öva utdragna kriser. Den målgrupp som lyfts fram som särskild intressant fördatorbaserade övningsverktyg är krisledningsorganisationen, dvs. den strategiskan ivån. Flera nämner också behovet av bättre planeringsstöd för säkerhets-/beredskapssamordnarna.

    En slutsats vi dragit är att det är viktigt att digitala krisövningsverktyg är webbaserade och bygger på standarder. Detta för att möjliggöra att verktygen kan användas distribuerat, i samarbete mellan olika organisationer och inte kräver lokala installationer i de olika hårt styrda IT-miljöerna. Det bör också vara verktyg som fungerar på såväl smartphone som surfplatta och PC. I stort bör de system som används under verkliga kriser användas även under övning.

  • 1287. Wikström, Patrik
    Convergence on the inside2007In: Organizing media / [ed] Leona Achtenhagen, 2007Chapter in book (Other academic)
  • 1288. Wikström, Patrik
    Convergence on the inside2006Conference paper (Other (popular science, discussion, etc.))
  • 1289. Wikström, Patrik
    Fonogram 20072007In: Mediesverige 2007 / [ed] Ulla Carlsson, Göteborg: Nordicom , 2007Chapter in book (Other academic)
  • 1290. Wikström, Patrik
    How new media outlets shape music industry power structures2007Chapter in book (Other academic)
  • 1291. Wikström, Patrik
    Industry definitions in the hands of spin-doctors and politicians2006Conference paper (Other (popular science, discussion, etc.))
  • 1292. Wikström, Patrik
    Modelling the music industry2003Conference paper (Other (popular science, discussion, etc.))
  • 1293. Wikström, Patrik
    Musikindustrin idag och i framtiden2004Conference paper (Other (popular science, discussion, etc.))
  • 1294. Wikström, Patrik
    On the changing music industry structure2005Conference paper (Refereed)
  • 1295. Wikström, Patrik
    Reluctantly virtual2005Conference paper (Refereed)
  • 1296.
    Wikström, Patrik
    Karlstad University, Faculty of Economic Sciences, Communication and IT.
    Reluctantly Virtual: Modelling Copyright Industry Dynamics2006Doctoral thesis, monograph (Other scientific)
    Abstract [en]

    During the evolution of the music industry, developments in the media environment have required music firms to adapt in order to survive. Changes in broadcast radio programming during the 1950s; the Compact Cassette during the 1970s; and the deregulation of media ownership during the 1990s are all examples of changes which have heavily affected the music industry. This study explores similar contemporary dynamics, examines how decision makers in the music industry perceive and make sense of the developments, and reveals how they revise their business strategies, based on their mental models of the media environment.

    A qualitative system dynamics model is developed in order to support the reasoning brought forward by the study. The model is empirically grounded, but is also based on previous music industry research and a theoretical platform constituted by concepts from evolutionary economics and sociology of culture. The empirical data primarily consist of 36 personal interviews with decision makers in the American, British and Swedish music industrial ecosystems. The study argues that the model which is proposed, more effectively explains contemporary music industry dynamics than music industry models presented by previous research initiatives.

    Supported by the model, the study is able to show how “new” media outlets make old music business models obsolete and challenge the industry’s traditional power structures. It is no longer possible to expose music at one outlet (usually broadcast radio) in the hope that it will lead to sales of the same music at another (e.g. a compact disc).

    The study shows that many music industry decision makers still have not embraced the new logic, and have not yet challenged their traditional mental models of the media environment. Rather, they remain focused on preserving the pivotal role held by the CD and other physical distribution technologies.

    Further, the study shows that while many music firms remain attached to the old models, other firms, primarily music publishers, have accepted the transformation, and have reluctantly recognised the realities of a virtualised environment.

  • 1297. Wikström, Patrik
    Strategic Marketing in a Changing Music Business Climate2003Conference paper (Other (popular science, discussion, etc.))
  • 1298. Wikström, Patrik
    System dynamics modelling for organizational learning1994Other (Other (popular science, discussion, etc.))
  • 1299. Wikström, Patrik
    The behaviour of a cultural industry in crisis2003Conference paper (Refereed)
  • 1300.
    Wikström, Patrik
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    The enemy of music: Modelling the behaviour of a cultural industry in crisis2005In: JMM - The International Journal on Media Management, ISSN 1424-1277, E-ISSN 1424-1250, Vol. 7, no 1&2, p. 65-74Article in journal (Refereed)
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