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  • 1101.
    Plöen, Leo
    et al.
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    Bränneby, Helena
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    Wermland Forever?: En undersökning om hur Karlstads kommuns varumärkesidentitet avspeglas i Wermland Forever2013Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Title: Wermland Forever? A study about Karlstad’s brand and how it is reflected in the television show Wermland Forever.

    Purpose: The paper aims to study the way a marketing action could affect the brand and image of a city. In this case, it’ about the show Wermland Forever and the money Karlstads municipal spent on it. The show was followed by outraged viewers and bad ratings. Karlstad got a lot of criticism because of the way Wermland Forever didn’t communicate Karlstad’s values.

    Issues: What does the Karlstad brand identity look like? What does the Karlstad brand image look like? How is Karlstad perceived in Wermland Forever? What is the relation between the Karlstad brand identity and brand image compared to the way Karlstad is presented in Wermland Forever?

    Theory: The paper is to a large extent based on Simon Anholt’s four dimensions of a brand and Hart & Stachow’s framework to measure the image of Karlstad. Besides, theories of brand equity and place branding were used.

    Method: The study aims to look at Karlstad and its brand profile through authentic documents and an interview with the head of culture and recreation in Karlstad. A survey has been made to measure the public view of Karlstad and Wermland Forever.

    Results: The study shows that Karlstad has a strong brand with an identity and an image that is well in line. Wermland Forever showed an image of the county that is not in line with aforementioned identity.

    Key words: Karlstad, Karstad municipal, Värmland, brand, image, television, Wermland Forever 

  • 1102.
    Prieditis, Sara
    Karlstad University.
    Accepterat chefens vänförfrågan på Facebook – Vad händer sen?: En kvantitativ studie om hur en vänskapsrelation med en överordnad på Facebook eventuellt förändrar unga vuxnas Facebookanvändande, samt offline-relationen dem emellan.2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Young adults have a negative attitude to interaction with a boss through Facebook. The

    perceived offline relationships were in this study found to have an insignificant impact on

    how young adults choose to act after an accepted friend request. Results from the study also

    showed that there is a restraint when it comes to removing a manager from Facebook. How

    the employee handles a received friend-request did not appear to have any impact on the

    perceived offline relationship. In conclusion, young adults' behavior on Facebook changes

    in some respects to a certain part when a manager obtains access to their profile.

    This study investigated whether, and if so how, young adults' Facebook usage might change

    if a manager obtained access to content on the user's profile. Another purpose of the study

    was also to examine the attitude of young adults about beginning friendly relationship with

    a manager on Facebook, and to examine how their offline relationships were affected by a

    friendship request through Facebook. Young adults are in this study defined as individuals

    between the age of 18 and 30. Age range and social network were chosen on the basis that

    Facebook is the most used social network in people aged 18-30 years. This age group is

    relatively new to the labor market, and comes from a stage in life when they may not have

    had to think about this kind of interaction between personal life and working relationships

    before.

    A requirement for participation in the study was that the respondents have now or previosly

    held a job. Data were collected by a survey published on the Karlstad University student

    platform. 164 respondents in the target group participated. The collected empirical data were

    processed and analyzed by SPSS. The theories that this study's research questions are based

    on comprises labor relations and private life and the balance between them. How people

    choose to showcase themself and sometimes adapt different personalities to different

    audiences. The theories that have been used as the basis of the study is the FIRO model,

    communication privacy management, social capital, self-presentation and impression

    management.

  • 1103.
    Racho, Suzie
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Karlstad Business School.
    Identifiering av faktorer som påverkar en IT -outsourcingrelation: En fallstudie av en kund -outsourcingleverantörs relation2017Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    IT-outsourcing innebär att en kund skriver kontrakt med en IT-leverantör som ska utföra aktiviteter till kunden under en viss tid och till ett visst pris, oavsett var IT-leverantören befinner sig.

    IT-outsourcing ökar dramatiskt men det innebär inte att alla outsourcingprojekt alltid lyckas. Faktum är att det ständigt rapporteras om misslyckade outsourcingprojekt.

    Olika undersöknings- och forskningsrapporter visar att den gemensamma faktorn för misslyckande med IT-outsourcing är kund och outsourcingleverantörs relationen, det vill säga den mänskliga faktorn. Detta har väckt intresse hos forskare att undersöka vilka faktorer som bidrar till en framgångsrik relation mellan kund och IT-outsourcingleverantör samt att studera vilka effekter och påverkan faktorerna har på en outsourcingrelation.

    Huvudsyftet med denna kandidatuppsats i ämnet informatik är att identifiera och beskriva faktorer som påverkar en IT-outsourcingrelation ur ett kund-outsourcingleverantörs perspektiv. Bisyftet är att undersöka hur viktiga faktorerna upplevs vara för en IT-outsourcingrelation.

    Fallstudiemetoden har tillämpats i denna uppsats i syfte att få ett kvalitativt angreppssätt. Intervjuer genomfördes med fyra olika rollinnehavare i syfte att undersöka en outsourcingrelation ur kund- och outsourcingleverantörs perspektiv. Två intervjuer hos kunden och två hos outsourcingleverantör. Metoden för innehållsanalys har tillämpats i syfte att analysera hur viktiga faktorerna upplevs vara för en IT-outsourcingrelation.

    Arton faktorer låg till grund för undersökningen i denna uppsats: konfidentialitet, förtroende, kvalitativ kommunikation, samarbete, ömsesidig affärsförståelse, delaktighet, kunskaps- och informationsdelning, engagemang, gemensamma värderingar och mål, flexibilitet och anpassning, individer, tillfredsställelse, konflikthantering, stöd från högsta ledning, transparens, gemensamma risker och fördelar, kulturell kompatibilitet och ömsesidigt beroende. Resultatet från undersökningen visade att den viktigaste faktorn är konfidentialitet och minst viktigast är kulturell kompatibilitet och ömsesidigt beroende. Undersökningen bidrog även till att identifiera en ny möjlig faktor nämligen jämlikhet.

  • 1104.
    Ranjbar, Vanja
    et al.
    Angered Hospital; SwedenDepartment of Public Health and Community Medicine, University of Gothenburg, Gothenburg, Sweden.
    Näslund, Monica S
    Crisis and Disaster Psychology Unit, Academic Primary Health Care Centre, Stockholm County Council, Stockholm.
    Vingare, Emme-Li
    Department of Social Work, Linnaeus University, Växjö, Sweden.
    Hagelthorn, Christina
    Swedish Psychotrauma Society, Sweden.
    Englund, Liselotte
    Karlstad University, Faculty of Health, Science and Technology (starting 2013).
    Karlsson, Ingvar
    Department of Psychiatry and Neurochemistry, University of Gothenburg, Gothenburg, Sweden.
    The Swedish Psychotrauma Society: Joining forces for a national psychotrauma platform from a multidisciplinary and holistic approach2015In: European Journal of Psychotraumatology, ISSN 2000-8066, E-ISSN 2000-8066, Vol. 6, no 1, article id 28546Article in journal (Refereed)
    Abstract [en]

    Events such as the discotheque fire in Gothenburg, Sweden, in 1998 and the 2004 tsunami in Thailand, in which many Swedish citizens’ lives were lost, exemplify events of traumatic character with implications for different professions in Sweden (Arnberg, Hultman, Michel, & Lundin, 2013; Wahlström, Michélsen, Schulman, Backheden, & Keskinen-Rosenqvist, 2013). Such events highlight the need for Swedish research on psychotraumatology to meet needs arising in connection with such traumas. Also events in Sweden's immediate vicinity, such as the terrorist attacks in Oslo and in Utøya in 2011, can be considered to have impact on Swedish society and its emergency preparedness. The Swedish Psychotrauma Society was formed in 2013. Its objectives are to increase and disseminate knowledge on psychotraumatology by creating a network of professionals and individuals who are active and/or interested in the subject, promote research and training in the field, and collaborate nationally and internationally on issues relating to psychotraumatology. The society is open to researchers, students, practitioners, and others alike with an interest in psychotraumatology, thereby encouraging multidisciplinary and holistic work and collaboration as well as being one of its kind in Sweden within this field. Not least, the society strives to be a link between research and practice. To this effect, the society organised its first scientific conference in May 2015, with a grant from The Swedish Foundation for Humanities and Social Science. The conference aimed to offer internationally renowned psychotrauma researchers as keynote speakers (Litz, 2015; Newman & Drevo, 2015; Olff, Van Zuiden, & Bakker, 2015) and gather a nationwide audience consisting of professionals and researchers from various disciplines. By establishing a Swedish psychotrauma society and inspire and strengthen the field of psychotraumatology in Sweden, it is hoped that the Swedish Psychotrauma Society during the coming year can become affiliated to the ESTSS and commence collaborations with its European counterparts.

  • 1105.
    Rasch, Martin
    et al.
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    Lagerkvist, Nina
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    Internkommunikation på Gruvön: Modern kommunikation inom industrin2011Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The bulk of the research within the field of media and communication is concentrated at the

    forefront of development, studies focus on modern companies and modern communication.

    However, many people work in the industry, where the conditions for communication are partly different. The aim of this study is to explore the possibilities for internal communication that the employees have at the base industrial company of Billerud Gruvön, Sweden. How important do they feel that communication is? Can the internal communication within Gruvön be described as modern, where dialogue between the staff is possible, or as orders from the top down to the bottom of the hierarchal structure?

    These are our research questions:

    Which channels are used for communication within Gruvön, and how are they used?

    How important do the employees deem the internal communication to be?

    Can the communication within a hierarchal industrial company such as Gruvön be described as modern, where dialogue is at the center, or does the communication consist basically on orders from the top down to the bottom of the chain?

    Our research is based on the following theories: Communication, Organizational communication, Internal communication and Organizational culture. We have looked to earlier research such as the doctorates of Simonsson (2002) and Johansson (2003) to further our understanding.

    The methods used are interviews with operators, middle management and the information

    officer at Gruvön. In addition to that we have performed an analysis of the communication

    policies document. Among the channels used, the personal and direct communication that takes place within meetings is the most preferred. The intranet is also a frequently used channel, even though it lacks possibility for dialogue. The respondents feel that communication is important, an opinion that becomes obvious in the organizational culture at Gruvön. These results underline the modern aspects of the internal communication at the mill.

    Our conclusion include that the communication between operators and the middle management is dialogue based. It is further up in the chain that the informants feel that their opinions go unnoticed. This top-down management may lead to uninformed decisions as the knowledge of operators and their managers seems not to reach the top of the hierarchy.

    Key words: Dialogue, Hierarchy, Internal communication, Organizational culture, Transmission

  • 1106.
    Reijers, Clara
    et al.
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013).
    Chehadé, Natalie
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013).
    Akademiskandalen- Danius och Engdahl ur en journalists gestaltning: En kvantitativ innehållsanalys av svenska mediers gestaltning av Sara Danius och Horace Engdahl i skandalen kring den Svenska Akademien2020Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The purpose of the study is to examine to what extent the framing of different genders differs in Swedish media reporting on cultural scandals, depending on the journalists own gender. The study emphasizes on Sara Danius and Horace Engdahl in the crisis regarding the Swedish Academy, in order to be able to compare Swedish media reporting of a cultural scandal involving both a woman and a man. The empirical data that was examined in the study was news articles from six of the largest morning- and evening newspapers in Sweden – Aftonbladet, Dagens Nyheter, Expressen, Göteborgs-Posten, Svenska Dagbladet and Sydsvenskan – which has been analyzed through a quantitative content analysis.

    The theoretical framework is based on framing, media logic, tonality and theories of gender, which can give an understanding of how the media portrays a scandal. In addition to these mentioned theories, we have used relevant previous research in scandal journalism and gender which indicates that women and men are portrayed differently in the media, within political scandals. It was therefore interesting to investigate whether this also could be applied on a cultural scandal and if the gender of the journalist could have a bearing on the framing. The journalists role in reporting and depictions of a scandal are significant, they have a responsibility to be objective and to depict the two sexes in an equal manner. From a society perspective, the study becomes interesting as the recipients of a scandal are affected by the media's portrayal of the entire course of events.

    The study concluded that the framing differs in how female and male journalists portray the two main characters in the scandal regarding the Swedish Academy. Female journalists are more prone to emphasize personal characteristics, appearance and professional role, and make greater use of media logic's personification. Female journalists also used both more positively and negative tonality in their context regarding Danius and Engdahl, while male journalists generally are more neutral in their tonality.

    The results also show that there is generally a greater focus on Danius professional role and appearance than with Engdahl, and that the journalists are more visible in the context of the articles that are primarily about Engdahl. Media logic's personification is also seen to a greater extent when Engdahl is portrayed than Danius. When the article is mainly about Danius, the tonality towards her is generally more positive, while when the article is mainly about Engdahl, the tonality towards him is generally more negative. Whoever the article is not primarily about is portrayed with a neutral tonality. In cases where images are included in the article, it show that these are favorable to Danius, when the article is mainly about her. When the article is mainly about Engdahl, the images are either neutral or unfavorable.

    To summarizse, women and men are portrayed differently in the scandal regarding the Swedish Academy and that the framing differs depending on whether the journalist is a woman or a man. However, it is difficult to say that all cultural scandals would have the same outcome, as both Sara Danius and Horace Engdahl are two unique individuals with strong traits.

  • 1107.
    Richter, Richter
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013).
    Skolans medialisering: Lärares och elevers kommunikationskultur2018Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    I den skola som uppsatsen undersöker finns skilda meningar om hur kommunikation ska ske med hjälp av digitala hjälpmedel, samt till vad och hur dessa verktyg ska användas. Samhället arbetar samtidigt aktivt med att få Sveriges skolor mer och mer digitaliserade. Syftet med denna studie är att undersöka hur lärare och elever på en skola upplever att digitala lärplattformar och digitala hjälpmedel används för kommunikation i skolan.

    De frågeställningar som utformats utifrån syftet är:

     

    • Vilken kommunikationskultur finns det i den medialiserade skolan?
    • På vilket sätt kan man se skolan som medialiserad?
    • Vad är skolans doxa i relation till lärplattformar och digitala hjälpmedel?

     

    I studien har 10 lärare och 11 gymnasieelever från samma skola intervjuats i fokusgrupper om 3-4 personer, vilket innebär att uppsatsen har en kvalitativ ansats. Intervjuernas resultat visar att lärare använder sig av digitala lärplattformar och digital kommunikation på olika sätt, där lärarna har olika syn på medieteknologiers användning. Elever har under intervjuerna beskrivit att de önskar en mer gemensam struktur och riktlinjer på hur de digitala verktygen och hjälpmedlen används. Slutsatser i studien visar att majoriteten föredrar muntlig kommunikation, dock har digital kommunikation blivit en stor del av skolans dagliga verksamhet. Den undersökta skolan befinner sig i en medialiseringsprocess, där majoriteten av lärare och elever har blivit beroende av medier i relation till skolan. Det framkommer i resultatet att elever vill ha fysiska läromedel istället för digitala, allt annat studiematerial vill de ha digitalt på lärplattformar. Det är uttalat av skolans ledning att lärare ska använda sig av Schoolsoft, dock framkommer det av studien att samtliga intervjuade lärare inte använder sig lärplattformen förutom vid administration, så som närvarohantering. Förväntningar finns från lärare och elever, att lärare bland annat ska ge resultat och feedback via lärplattformar samt svara på mail och meddelanden inom ett dygn, annars bryter de skolans doxa.

  • 1108. Rieder, Bernhard
    et al.
    Röhle, Theo
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication.
    Digital Methods: Five Challenges2012In: Understanding Digital Humanities / [ed] Berry, David, Houndmills: Palgrave Macmillan, 2012, p. 67-84Chapter in book (Other academic)
    Abstract [en]

    While terms like ‘digital humanities’, ‘cultural analytics’, or ‘Web science’ are certainly buzzwords, there are many indicators for a ‘computational turn’ that runs deeper than a simple rise of quantitative or ‘scientific’ modes of analysis. Rich graphical interfaces, advanced visualisation techniques, and ‘fuzzy’ processing have led some of those who have held numbers, calculations, and computers at a safe distance for a long time to warm up to new computational possibilities. But what are we to make of all of this? If these new digital methods are more than just another set of tools in our arsenal, how do we deal with the more fundamental transformations that challenge established epistemological paradigms?

  • 1109. Rieder, Bernhard
    et al.
    Röhle, Theo
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013).
    Digital Methods: From Challenges to Bildung2017In: The Datafied Society: Studying Culture through Data / [ed] Mirko Tobias Schäfer & Karin van Es, Amsterdam: Amsterdam University Press, 2017, p. 109-124Chapter in book (Other academic)
    Abstract [en]

    The chapter starts with a short summary of what we consider to be five central challenges concerning the recent move towards Digital Methods. We then interrogate David Berry’s concept of ‘digital Bildung’ as a means of facing these challenges. Our goal in this discussion is, maybe paradoxically, to move the spotlight from ‘the digital’ and programming, to the plethora of concepts and knowledges mobilized in digital tools. To this end, we discuss three examples that allow us to both concretise and complicate the debate about what kind of skill set is needed by digital scholars.

  • 1110.
    Rinman, Linda
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    PR 2.0 skapar nya digitala relationer och kommunikationsmöjligheter: En fallstudie om ett universitets närvaro på Facebook2013Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 1111.
    Rosa, Rosane
    et al.
    Universidade Federal de Santa Maria.
    Sartoretto, Paola
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    Knowledge and Competencies for a Counter-hegemonic journalistic practice2011Conference paper (Refereed)
  • 1112.
    Rosberg, Katarina
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Information Systems and Project Management.
    Responsiv webbdesign eller Mobil webbapplikation med navigation och överskådlighet som fokus: En studie av faktorer som kan påverka valet av teknik2014Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Det blir allt mer vanligt att människor kopplar upp sig mot internet via sin smartphone, både privat och i arbetet. Detta innebär att webbsidor måste anpassas för att visas i dessa enheter. Men att mobilanpassa en webbsida kan vara svårt när det kommer till överskådlighet och navigation av webbsidan. Detta på grund av den begränsade skärmytan. När det kommer till att mobilanpassa en webbsida talas det ofta om två tekniker, responsiv webbdesign och mobila webbapplikationer. Det är dessa två tekniker som diskuteras och jämförs i denna kandidatuppsats. Netgain är ett företag som just nu står inför valet av teknik och detta fall används som exempel för att visa på hur resultatet från denna kandidatuppsats kan relateras till ett specifikt fall i praktiken.

    Syftet med denna kandidatuppsats i informatik är att göra en jämförelse mellan teknikerna responsiv webbdesign och mobil webbapplikation. Uppsatsen syftar till att beskriva vilka faktorer som kan påverka valet av teknik när det gäller navigation och överskådlighet i smartphones med fokus på användning. Uppsatsen syftar även till att visa hur dessa faktorer kan relateras till ett företag som Netgain. Frågan är hur dessa faktorer kan användas för att ta fram rekommendationer avseende vilken av teknikerna responsiv webbdesign och mobil webbapplikation som passar bäst för en mobil representation av deras affärsmodell för IT.

    I denna undersökning har ett kvalitativt angreppssätt tillämpats bestående av en fallstudie som har baserats på personliga intervjuer med konsulter på ett webbföretag. Utifrån dessa intervjuer, tillsammans med insamlad teori, har faktorer som kan påverka valet av teknik när det gäller navigation och överskådlighet i smartphones identifierats.

    Det tydligaste resultatet som framkom i denna undersökning är att mängden information, som ska finnas på den mobilanpassade webbsidan, kan påverka valet av teknik. Vid stora informationsmängder och djupa informationsstrukturer har en mobil webbapplikation en fördel framför responsiv webbdesign. Däremot tillgodoser responsiv webbdesign användarens förväntning om att det som går att finna på en webbsida som visas på en desktop även ska gå att finna i en smartphone. I en mobil webbapplikation finns möjligheten att styra innehållet på ett annat sätt än vid responsiv webbdesign. Detta gör att en mobil webbapplikation har en fördel även när det kommer till överskådlighet och detta kan även bidra till att användaren kan nå sitt mål snabbare än på en webbsida utvecklad med responsiv webbdesign.

    Undersökningen visade vidare att när det kommer till att göra en mobilanpassad webbsida överskådlig samt enkel att navigera för alla användare, oavsett behov, har en mobil webbapplikation även här en fördel framför responsiv webbdesign. Detta på grund av att det vid responsiv webbdesign kan vara svårt att få innehållet på webbsidan att läsas upp korrekt av en skärmläsare. Dock har responsiv webbdesign en fördel i att denna teknik tillhandahåller ett minimalt behov av att zooma innehållet.

    Nyckelord: responsiv webbdesign, mobil webbapplikation, navigation, mobil webb.

  • 1113.
    Rosenlund, Stina
    et al.
    Karlstad University.
    Ragnarsson, Lisa
    Karlstad University.
    Samtidens gratisarbetare på jakt efter jaget?: En kvantitativ studie om ungdomars reflektion gällande dess identitetsskapande och roll som kommersiella sändare på sociala medier2019Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 1114.
    Ruggill, Judd Ethan
    et al.
    Arizona State University, USA.
    Conradi, Tobias
    Hochschule für Bildende Künste Braunschweig, Tyskland.
    Conway, Steven
    Swinburne University of Technology, England.
    McAllister, Ken S.
    University of Arizona, USA.
    Nohr, Rolf F.
    Hochschule für Bildende Künste Braunschweig, Tyskland.
    Röhle, Theo
    Hochschule für Bildende Künste Braunschweig, Tyskland.
    Game Studies as Field, Formation, and Geography: A Conversation2014In: Reconstruction: Studies in Contemporary Culture, ISSN 1547-4348, E-ISSN 1547-4348, Vol. 14, no 4Article in journal (Refereed)
  • 1115.
    Rundqvist, Lina
    et al.
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    Sindemark, David
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    En organisation i visuell förpackning: Ett projekt kring utformning av informativa budskap2014Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The student union of Karlstad University is always working for the better for the students, so they can feel safe and that their time at the university is trouble free. To get the students to sign up for a membership, the organization have to inform the students about their work and the benefits that a membership brings. The problem is that the target audience is broadbecause there are all students at Karlstad University that are of different sexes, ages and nationalities, this can cause problems when the information must be adapted to each individual in order to make it interesting. The organizations various work areas have not reached the entire audience and therefore requires an information film in which all the areas can be presented in an attractive way that makes it easy for the audience to absorb the information. A strong trend in the world of information films are the so called infographics. These types of animated information films tend to involve and interest people because they consist of elements such as color, illustrations, music and so on. The project is based on theories of perception, narrative, color, illustrations, audio and metaphors. These theories are complemented by a focus group study, which all together results in an infographic movie that represents the organization.

  • 1116.
    Runeborg, Lisa
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Karlstad Business School.
    Framgångsförhållanden vid införandet av ett affärssystem: En fallstudie av ett införandeprojekt med relationsperspektivet kund- till systemimplementatörsföretag2018Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Införandet av affärssystem är en komplex samt riskfylld process och ett misslyckat införandeprojekt kan skapa förödande konsekvenser för ett företag. Många företag väljer att anlita extern experthjälp vid införandet av affärssystem för extra stöd och kompetens under införandeprocessen. Trots extern hjälp misslyckas fortfarande många införandeprojekt och en faktor vilken påverkar detta är förhållandet mellan ett kundföretag och ett systemimplementatörsföretag.

    Uppsatsens syfte är att utifrån relationsperspektivet kund- till systemimplementatörsföretag identifiera och beskriva framgångsförhållanden vid införandet av ett affärssystem. För att göra detta har en fallstudie genomförts där ett införandeprojekt utfört av ett kundföretag och ett systemimplementatörsföretag har studerats.

    Uppsatsarbetet har genomförts med ett kvalitativt arbetssätt och uppsatsens forskningsstrategi är en fallstudie. En inledande litteraturstudie mynnade ut i en analysmodell med hjälp av vilken data om fallet samlades in genom semi-strukturerade intervjuer med fyra respondenter, två från ett kundföretag och två från ett systemimplementatörsföretag. Data från intervjuerna har jämförts mot varandra samt mot framtagen analysmodell.

    Resultatet av fallstudien visar på att relationen mellan kundföretaget och systemimplementatörsföretaget, vid införandet av affärssystemet, påverkats av förhållandefaktorerna tillit, kommunikation samt enhetlig bild. Förhållandefaktorerna har även påverkat kunskapsöverföring mellan kundföretaget och systemimplementatörsföretaget vilket vidare har haft effekt på införandeprojektet i helhet. Fallstudien visar även på att det förberedande arbetet utfört av systemimplementatörsföretaget, samt internkommunikation inom systemimplementatörsföretaget, har påverkat relationen mellan involverade parter samt resultatet vid införandet av affärssystemet.

  • 1117.
    Ryan Bengtsson, Linda
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013).
    Mapping networks: A case study of inner Scandinavia’s music community2016Conference paper (Other academic)
    Abstract [en]

    To have expanded social and professional networks and media-related skills are considered valuable assets in today’s globalized society. It is sometimes suggested that individuals may interconnect their networks to facilitate global connectivity and thus a global market, independent of location. This is often referred to as network capital that then may be transformed into economic-material capital. However this study seek to problematize how both networks and network capital enfold in relation to local place-specific conditions – here referred to as a local cultural ecosystem. The study explores how the local cultural ecosystem plays into possibilities of global connectivity within creative communities in rural areas of Europe, using the music community as a case. The point of departure is local established networks amongst semi-professional and professional musicians and stakeholders in the region of Värmland (Sweden) and Hedmark (Norway). The two networks exist on each side of the countries shared boarder, thus placed within different local cultural ecosystem. However common activities, geographical closeness and digital networks also interconnect them. These networks are mapped through personal interviews and focus groups with musicians and stakeholders, and by participatory observations at local networking events. This is a work in progress, however the intention is to identify prerequisites and barriers within these local cultural ecosystems and use these findings to specify measures to support and strengthen a creative community within a rural area such as inner Scandinavia.

  • 1118.
    Ryan Bengtsson, Linda
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013).
    Nätverkskapital i kulturella ekosystem: fallstudie inre Skandinavien2016In: Musikliv i snabb förändring – hur förändras forskningen?: Mirac: Music-focused Interdisciplinary reserach and Analysis Center, konferensbidrag, 2016Conference paper (Other academic)
  • 1119.
    Ryan Bengtsson, Linda
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    Re-negotiating social space: Public art installations and interactive experience2012Doctoral thesis, monograph (Other academic)
    Abstract [en]

    Digital media technologies are becoming increasingly and extensively integrated into our way of living. We communicate, inform and entertain ourselves through media technologies in disparate spaces. When digital technology is integrated into our everyday environment, the border between media interfaces and physical environments is blurred. Traditional divisions of spaces dissolve and are rearranged, complicating the linkages between private and public spheres.

     

    The key phenomenon shaping these experiences with digital media technologies is interactivity. Interactivity intersects these spaces allowing users of mediated content to be affected by the actual, and vice versa. This study has emerged through the need for further research focusing on the term interactivity in today’s media practices, contributing with more targeted research and theoretical work concerning the interconnection between space and digital technologies. The study pursues interactivity by taking on a different perspective than earlier research, staging a qualitative study from a grounded theory perspective complemented by phenomenological theory. In this way interactivity is approached from diverse angles, moving away from earlier fixations on technology and placing it within social and spatial contexts.

     

    The study uses three contemporary Scandinavian interactive art installations, ‘Colour by Numbers’, ‘Emotional Cities’ and ‘Climate on the Wall’, to explore how interactivity plays into the relation between humans, technology and social space. The integration of interactive art installations in public space raises issues regarding humans’ sense of space and human relations vis-à-vis interactions with such artworks. The study finds evidence that interactive art installations can shift humans’ perceptions of space, allowing them to have social experiences and feel locally connected or anchored. Humans do not necessarily become placeless due to interactive technology. It may as well enhance space by converging with existing spatial references. The mediated and the actual may re-enforce each other expanding and transcending diverse spaces.

  • 1120.
    Ryan Bengtsson, Linda
    et al.
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013). Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    Edlom, Jessica
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013). Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    Fast, Karin
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013). Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    "#LookWhatYouMadeMeDo" Mobilizing fans in the contemporary music industry: - the Taylor Swift case2018Conference paper (Refereed)
    Abstract [en]

    On August 21, 2017, American superstar Taylor Swift launched an immersive marketing campaign for her upcoming album “Reputation”. Her first action consisted in a 10 second black and white film clip of a rattling snake. The clip was posted simultaneously on her personal Facebook and Instagram accounts and, generated massive response from her fans, who immediately started to speculate about Swift’s intentions with the video footage. The clip was the first of several efforts to invite consumers to participate in the album’s transmedia marketing campaign. The rattling snake video was followed by an international social media campaign effectively interconnecting diverse digital media platforms (Instagram, Facebook, Twitter, YouTube, Tumblr). The campaign involved very few traditional media appearances, but relied all the more on fan-based content and fan-initiated events. The fan base was anticipated to co-create content and take part in different joint events, not only online but also offline through for example pop-up museums, home-visits, and pop-up stores. 

     

    The music industry utilizes transmedia marketing due to its potential to foster fan engagement, or, as we understand it in this paper – fan labour. Fans produce and circulate content and facilitate the engineering of targeted marketing initiatives. The Swift campaign is thus an up-to-date example of how contemporary transmedia marketingemploy offline and online spaces to mobilize fans across and beyond media platforms. Buthow do fans responds to transmedia marketing and how do they navigate, act and perform across these online and offline spaces?

     

    This study investigates fan labour through a digital multi-method approach to the Swifttransmedia campaign. By collecting data from the artist’s social media accounts and hashtags specified by the campaign, we capture fan responses, actions, interactions and productions related to ‘laid out’ trails between the campaign’s online and offline spaces. The quantitative material allows us to map how fans move in the marketing time-space. Furthermore, the quantitative method guides us to places where more advanced forms of fan labour occur. As to deepen our understanding of how fan labour is performed within the Swiftmarketing universe, we complement the big data sampling with qualitative studies of specific transmedia places of engagement.

     

    Our results show that Swift fans (or ‘Swifties’) follow the paths prepared by the marketers. By placing events in different campaign milieus and by taking full advantage of technological affordances, fans are encouraged to migrate between campaign places. We identify different forms of labour in these places; notably, fans produce and share content with campaign producers as well as within their own networks, thus giving the campaign access to their social media networks and their productions. However, our study also detects instances of fan resistance. Fans use their voice to question specific campaign activities or if they feel sidestepped. Ultimately, our paper scrutinizes the blurry interplay between industry and fan engagement in transmedia spaces and offer – much needed – spatial perspectives on fan labour.

     

  • 1121.
    Ryan Bengtsson, Linda
    et al.
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013).
    Fast, Karin
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013).
    Transmedielandskapets geografi: Förädling av musikkonsumentens engagemang2017Conference paper (Refereed)
    Abstract [sv]

    Marknadsföring av musik och artister blir i dagens medielandskap en aktivitet allt mer knuten till konsumenten. Konsumenter ombeds dela innehåll i sina nätverk, skapa eget innehåll som blir till marknadsföringsmaterial och besöka vissa specifika platser, både fysiska och digitala. Denna kvalitativa studie av 15 marknadsföringskampanjer åskådliggör hur konsumenternas engagemang blir värdeskapande för musikbranschen och hur konsumenternas aktiviteter kan ses som en form av (gratis)arbete. Studien visar också hur kampanjerna blir till vad vi har valt att benämna 'transmedielandskap' där konsumenter mobiliseras för att röra sig över detta landskap. Landskapsmetaforer hjälper oss att identifiera hur konsumenter uppmanas att följa tydligt utstakade stigar till olika fysiska och digitala platser (medieplattformar, events, konserter etc.) för att utföra väl specificerade uppgifter, och på så vis kultivera transmedielandskapet. Det synliggörs också hur samarbeten byggs mellan olika kommersiella aktörer för att mobilisera konsumenter där olika aktiviteter knyts till både tid och rum och ger ett kontinuerligt flöde i en kampanj. Genom denna studie bidrar vi till teoriutveckling kring konsumentengagemang som arbete och visa på engagemangets spatiala och temporala aspekter genom att teckna fram transmedielanskapets geografi.

  • 1122.
    Ryan Bengtsson, Linda
    et al.
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013).
    Fast, Karin
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013).
    Ferrer Conill, Raul
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013).
    Share! Like! Create! How fan is cultivated and practiced in the contemporary music industry2017In: 2017: AoIR Selected Papers of Internet Research, 2017Conference paper (Refereed)
    Abstract [en]

    When the band One Direction released their sixth album “Made in the A.M.” they marketed it through several joint events within different digital platforms. They used google streetview to create a fictional room, in which fans discovered new material and share it within their social networks using #MadeintheAM. In a joint event with Twitter they launched a 24-hour competition, asking which “country” loves One Direction the most. The 10 countries that were able to mobilize the most Twitter-activity on their country’s hashtag during a set period of time were rewarded with their own One Direction emoji. Just before the album release One Direction joined with Apple Music to stage an international competition that ran across several social media platforms and offered fans the chance to win tickets to an exclusive performance by the band. Connecting the music industry with media platforms combining social media happenings and live events, the campaign mobilized fans be part of the marketing of the album.

     

    Recently the music industry has struggled with how to make profit in times of illegal downloading, streaming, and Spotifycation. One overarching strategy developed in response is to rely on consumer engagement, making the One Direction campaign a contemporary example of transmedia marketing involving multiple platforms simultaneously. The willingness of the music industry to use transmedia marketing is related to its potential to foster consumers’ engagement in brand experiences across several content platforms (cf. Jenkins, 2006). Like other actors in the entertainment industries, labels and artists are increasingly interested in exploring the potentials of transmedia entertainment and how consumers – without payment – contribute to the production and circulation of content across and beyond media platforms. In this paper, we understand online consumer engagement as a form of labor that reconfigures users as digital publics. Since much of this labor is paid for in affect rather than money, such labor has been recognized as a form of free labor (se for example Andrejevic, 2008; Baym 2009; Fuchs, 2014; Fast, 2012).

     

    But the One Direction campaign also illustrates the spatial qualities of such campaigns through the diversity of initiatives taken to mobilize consumers to perform different actions and move between different media platforms. While both transmedia marketing and free labor have been subjected to many studies very few studies address the spatiality of both of these phenomena (though see e.g. Stork’s [2014] “transmedia geography” and “performance space” of the Glee franchise). Spatial metaphors offer both a way to represent and visualize the movements of the consumers, as well as to understand how marketing campaigns construct immersive worlds where free labor is promoted and exploited. Using spatial metaphors also enables a methodological approach to transmedia marketing, positioning actions and actors in relation to each other in time and space. We develop the concept of transmediascape to refer to such contexts, a term directly inspired by Appadurai’s (1996: 35) ‘scape’-metaphor, which accentuates the global flows of people, technology, capital, media content, discourses, and ideas. Indeed, we suggest that the music industry purposely constructs digital narratives that spill over from one media platform to another forming transmediascapes.

     

    This paper explores how music consumers perform and act within music marketing campaigns, posing the question: How do music consumers navigate across the transmediascapes constituted by marketing campaigns? In this study we follow the music audience movement within the promotional campaign of one internationally known artist, capturing the audiences’ actions and interactions by using the artist’s hashtag and additional hashtags specified by the campaign. A network analysis allows us to map how the audience moves through the campaign in time and space, and how the prepared trails guide the consumer to various media platforms (e.g. from the official website, to Instagram, to Spotify, etc.) It is important to note that the analysis includes the trails that run from online to offline spaces, or from virtual to physical places (e.g. from Facebook to festival site, or vice versa). However, we also seek to understand users engagement in the production of content, and how this content is then recirculates within the campaign. Thus we have chosen a nethnographic approach to the campaign material. The quantitative material guides us to instances where content production occurs, allowing a close study of these specific events. Thus this is an exploratory study, following the case study approach (Yin, 2003), to approach one specific campaign in depth by adopting a multi-method approach rooted in digital methods (se for example Kozinets 2009; Hjort & Sharp 2014).

     

    Our preliminary results indicate that consumers within the music industry are mobilized as they assemble consumer affect and promote physical as well as virtual fan movement. The consumer follows a path constructed by the marketing campaign, making consumers migrating between various spaces located in different platforms. We identify audience engagement in these events and how audiences both produce and share content with the campaign as well as within their own networks – thus giving the campaign access to their social media networks and their productions. We also detect instances of resistance, where the audience use the hashtag or distributed material in a way that was not intended by the campaign. Finally, our paper also contributes with methodological development where acknowledging the spatial dimensions of free labor and transmedia marketing provide an analytical approach to media consumers within the contemporary transmediascapes.

  • 1123.
    Ryan Bengtsson, Linda
    et al.
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication.
    Jansson, André
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication.
    Ambiguities of Network Capital: Experiences of connectivity and integration among artists and craftmen in the cultural ecosystem of Arvika, Sweden2015Conference paper (Refereed)
    Abstract [en]

    To have the resources and the ability to travel, to have experienced foreign cultures, to have expanded social and professional networks, and to possess media-related skills, are valuable assets in today’s globalized society. Individuals may expand and interconnect their networks, thereby facilitating global connectivity and a global market, independent of location. This network capital can then be converted into economic-material capital. This paper, however, demonstrates that local circumstances play into how network capital may be beneficial and converted into economic-material resources. This study builds upon individual interviews with artists and craftpeople with a mobile life history in possession of national, and international networks and moving into or returning to the provincial municipality Arvika, Sweden. They experience themselves as integrated into, and valuable to, local cultural life. However, they are prohibited from converting their network capital into local assets due to politico-economic structures and traditions built into the local cultural ecosystem. Thus even though local and regional culture life could benefit from their network capital, our findings show that local cultural ecosystem may resist and distance itself from possibilities to engage in and make use of accessible networks. This problematizes the relation between network capital as a “currency”, and, the local place-specific cultural ecosystem.

  • 1124.
    Ryan Bengtsson, Linda
    et al.
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication.
    Jansson, André
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication.
    Arvikas kulturella ekosystem: Förutsättningar och hinder för nätverksskapande och utveckling av kulturella och kreativa näringar i Arvika kommun2013Report (Other academic)
    Abstract [sv]

    Idag ser många landsbygdskommuner behovet av att aktivt arbeta med att locka till sig turister och nyinflyttade tillika behålla sin befolkning i kommunen. En del i detta arbete är att finna specifika värden och fokusområden som kan definiera olika lokala satsningar. Denna studie är en del i Arvika kommuns arbete med att identifiera och utveckla det unika i just deras kommun, vilket ligger inom kultursektorn. Studien tar därför utgångspunkt i kommunens kulturliv för att närmare förstå och identifiera de förutsättningar och barriärer som finns för att bygga starka lokala nätverk för utveckling av kulturella och kreativa näringar. På så sätt blir Arvika kommun till ett slags mikrokosmos där dynamiker liknande de som präglar samhället i stort går att studera. Det handlar om interaktionen mellan centrum och periferi (stad/land), liksom om spänningsfälten inom det kulturella fältet (olika kulturutövare och producenter). Via längre intervjuer har studien sökt fånga dels hur detta kulturella ekosystem ser ut, dels hur användningen av olika slags (ny) medieteknik påverkar och formas av detta system. Resultaten har betydelse inte bara ur ett akademiskt perspektiv utan också för utvecklingen av kulturpolitiska strategier på lokal/regional nivå.

  • 1125.
    Ryan Bengtsson, Linda
    et al.
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013).
    Nahnfeldt, Cecilia
    Research Department, Church of Sweden, Uppsala.
    Experiencing Gendered Work Life Dilemmas Through Virtual Reality2018Conference paper (Refereed)
    Abstract [en]

    This paper presents the finding and learning outcomes from a practice-based exploratory study investigating how immersive experiences in Virtual Reality (VR) environments can communicate awareness of structural gender inequality. Studies within organizational change show that working with real life stories in familiar situations is more likely to make individuals understand and change their attitude towards gender inequality. However, most organizations lack time, knowledge, and experience in conducting such work. We also know that for long-term organizational change, these issues need to be addressed over time, rather as one-time events. This suggests that to boost awareness and change attitudes to gender inequality in organizations, there is a need to explore different forms of representations that can emotionally engage individuals, represent subtle everyday situations and be used over time.

     

    Virtual Reality has the potential to offer engagement as they are immersive: individuals react to virtual situations and events as if they were real. Studies show that VR environments can evoke emotional responses from users even though the visual representation is not an exact copy of a real environment. Features that allow for experiences of immersion are: presence (being within the represented space), interactivity (responding to the actions by the user) and plausibility (representations are reasonable in relation to what is conveyed). Even though VR-technology has this potential the design of the interface is essential. This raises the following research questions: What types of stories function within such environments? How should stories be represented to evoke engagement in Virtual Reality? In addition, if a person feels intimidated or forced into a situation, they are less likely learn. What type of design allow users to feel immersed without overstepping their personal boundaries? To examine these issues, we put together an interdisciplinary team of interactive storytellers, VR-developers and researchers to develop and test an immersive VR-environment. 

     

    The material used in the VR-environment originates from a research based method developed specifically to work with issues of gender inequality in work places. It uses real life scenarios of gendered work life dilemmas abstracted from anonymous qualitative research interviews. Three different scenarios were developed to be able to investigate experience in relation to immersion, emotion, presence, interactivity and plausibility. The VR-environment was then tested by educated discussants with extended experiences in the method, followed by individual interviews and a group discussion. The study show that the scenarios conveyed plausibility and that users felt immersed and present, especially when addressed by someone in the environment and when using real film-footage. Interactivity ad to the experience of immersion when relating to body movement, however frustrating and insufficient when users are to be engaged in the scenario. However, a central learning outcome was that limitations of interactivity, experience of presence and plausibility can be beneficial. Using these limitations within the design can effectively convey frustration, go beyond stereotypical settings and ensure not to trespass personal boundaries. 

  • 1126. Rydell, David
    et al.
    Lindquist, Linda
    Vad påverkar nyhetsjournalistiken?: Vilka faktorer tror de värmländska nyhetskonsumenterna mest påverkar innehållet i dagens nyhetsmedier?2011Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 1127.
    Rådberg, Mikael
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Karlstad Business School.
    Metodkedjor vid situationsanpassning av metoder för processorienterad verksamhetsutveckling2017Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Denna kandidatuppsats i ämnet informatik har tillkommit utifrån bakgrunden att det kan vara svårt att veta när metoder för processorienterad verksamhetsutveckling ska användas, och hur metoder potentiellt kan användas. Passar de metoder som erbjuds bra ihop, och påverkas de vid anpassningar av metodinnehållet? 

    Syftet med denna uppsats är att utifrån en metodöversikt definiera metodkedjor för metoder för processorientering i praktiken (PoP-metoder), och därefter undersöka hur metodkedjor påverkas vid situationsanpassning av olika metodinnehåll.

    Till grund för studien ligger en empirisk undersökning utförd genom en enkät med 15 respondenter som aktivt visat intresse för metoderna. Undersökningen har ställt frågor med syftet att samla in data om yrkesverksamma personers inställning till olika typer av situationsanpassning av metoder för processorienterad verksamhetsutveckling.

    Studiens slutsatser berör dels metodkedjor för PoP-metoderna och dels yrkesverksammas inställning till situationsanpassning. De metodkedjor som framställs till följd av denna kandidatuppsats visar att PoP-metoderna integreras väl med varandra, men även att situationsanpassning av metodkedjor har stora konsekvenser. Yrkesverksamma ställer sig positiva till situationsanpassning av visst metodinnehåll, med förbehåll då anpassning av metodinnehållet leder till ett försvagat resultat efter användning av en metod.

  • 1128.
    Röhle, Theo
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013). University of Gothenburg.
    “A sedate, hesitant, circumspect, little behavioral revolution”: The case of New Political History 1957–19702019Conference paper (Other academic)
    Abstract [en]

    The presentation seeks to historicise current approaches to Digital History by focusing on New Political History, a branch of US political history that emerged in the late 1950s. While its proponents were especially enthusiastic about the merits of computation and quantification, it also sparked a heated debate in the field, culminating in the president of the American Historical Association's insistence "Nor will the historian worship at the shrine of that Bitch-goddess, QUANTIFICATION [sic]." The presentation looks at New Political History from three different angles: First, the role of actors and institutions for its development is described, then the impact of media technologies during this phase is assessed and finally 'external' factors such as changing funding policies and industry concerns are examined. The findings will finally be used in a comparison to today's situation in order to discuss the broader issue of continuity vs. discontinuity and to connect to the conferences question whether Digital History can be seen as a Field, a Method or just a Phase.

  • 1129.
    Röhle, Theo
    Germany.
    Ausweitung der Kontrollzone: Cloud Computing und die Verdatung der Bildung unter kommerziellen Vorzeichen2011In: Kontrolle und Selbstkontrolle: Zur Ambivalenz von E-Portfolios in Bildungsprozessen / [ed] Meyer, Torsten; Mayrberger, Kerstin; Münte-Goussar, Stephan; Schwalbe, Christina, Wiesbaden: VS Verlag für Sozialwissenschaften, 2011, p. 75-87Chapter in book (Other academic)
  • 1130.
    Röhle, Theo
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication.
    Big Data – Big Humanities?: Eine historische Perspektive2014In: Big Data: Analysen zum digitalen Wandel von Wissen, Macht und Ökonomie / [ed] Reichert, Ramón, Bielefeld: Transcript Verlag, 2014, p. 157-172Chapter in book (Other academic)
    Abstract [de]

    Dieser Beitrag versucht, die Rekonstruktion einer historischen Debatte für eine kritische Auseinandersetzung mit den Ansprüchen und Versprechen der Digital Humanities und des Humanities Computing fruchtbar zu machen. Ausgangspunkt ist die Beobachtung, dass viele Fragen, die heute im Umfeld von Big Data und Digital Humanities debattiert werden, in den 1960er Jahren zur Diskussion standen und die Positionen zum Teil erstaunliche Übereinstimmungen aufweisen.

  • 1131.
    Röhle, Theo
    Germany.
    Cloud Control: Hochschulinfrastrukturen als Kontrolltechnologien2012In: Digital turn?: Zum Einfluss digitaler Medien auf Wissensgenerierungsprozesse von Studierenden und Hochschullehrenden / [ed] Kossek, Brigitte; Peschl, Markus F., Wien: Vienna University Press (WUV), 2012, p. 121-136Chapter in book (Other academic)
  • 1132.
    Röhle, Theo
    Germany.
    Das Instant Web: Selbstaffirmation als Wissensordnung2012In: Ästhetik und Kommunikation, ISSN 0341-7212, Vol. 42, no 154/155, p. 73-77Article in journal (Other academic)
  • 1133.
    Röhle, Theo
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013).
    „Data should be cooked with care“: Digitale Kartographie zwischen Akkumulation und Aggregation2018In: Bedeutende Daten: Modelle, Verfahren und Praxis der Vermessung und Verdatung im Netz / [ed] Thorben Mämecke, Jan-Hendrik Passoth, Josef Wehner, Wiesbaden: Springer, 2018, p. 71-90Chapter in book (Refereed)
  • 1134. Röhle, Theo
    Der Google-Komplex: Über Macht im Zeitalter des Internets2010Book (Other academic)
    Abstract [de]

    Meistgenutzte Suchmaschine, weltgrößter Datensammler, teuerstes Medienunternehmen – es liegt nahe, »Google« als Supermacht zu bezeichnen. Und doch greift diese Beschreibung zu kurz. Unter Bezug auf Michel Foucault sowie die Akteur-Netzwerk-Theorie entwickelt Theo Röhle ein präzises, relationales Verständnis von Macht, das den Blick auf die vielfältigen Interaktionen der beteiligten Akteure öffnet und ein komplexes System von Verhandlungen zutage fördert. Eine zeitgemäße Analyse digitaler Medienmacht an der Schnittstelle von Medienwissenschaft, Informationswissenschaft und Surveillance Studies.

  • 1135. Röhle, Theo
    Desperately seeking the consumer: Personalized search engines and the commercial exploitation of user data2007In: First Monday, ISSN 1396-0466, E-ISSN 1396-0466, Vol. 12, no 9Article in journal (Refereed)
    Abstract [en]

    With reference to surveillance studies theory, this paper critically assesses the role of personalized search engines as a mediator between advertisers and users. It first sketches the economic and technical background of online marketing and personalized searches. Then, it engages in an in-depth discussion of two examples of personalized search engines with regard to the data collection process used and the way in which this data is used for advertising purposes. The discussion shows that users' information needs, as well as their personal data, are subject to a growing pressure in terms of commercial exploitation. Essentially, search engines now fulfill the task of translating information needs into consumption needs.

  • 1136.
    Röhle, Theo
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013).
    Die Software sozialer Medien2017In: Handbuch Soziale Medien / [ed] Jan-Hinrik Schmidt, Monika Taddicken, Wiesbaden: Springer, 2017, 1, p. 321-342Chapter in book (Refereed)
    Abstract [de]

    Der Beitrag fokussiert aus der Perspektive der Software Studies auf die technischen Voraussetzungen sozialer Medien. Ausgangspunkt ist, dass die Ausgestaltung von Software politische Züge trägt. Diskutiert wird jeweils an konkreten Beispielen, wie in Datenstrukturen Sozialität repräsentiert wird, welche Rolle APIs und Algorithmen für die Zirkulation von Informationen spielen und wie Bots an kollaborativen Prozessen beteiligt sind. Abschließend wird erörtert, inwiefern sich anhand der Gegensatzpaare zentral/dezentral und offen/geschlossen kritische Perspektiven auf diese Fragen entwickeln lassen.

  • 1137.
    Röhle, Theo
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013).
    Disrupting Distribution: Online publishing after Mirai2019Conference paper (Other academic)
    Abstract [en]

    During recent years, Distributed Denial of Service (DDoS) attacks have developed from singular disturbances to a persistent problem within online publishing. They have grown in strength to an extent that even large web hosting companies are struggling to protect their clients from them. At the same time, the level of technical knowledge and financial resources required to administer these attacks is continually decreasing. Often based on variants of the Mirai virus that recruits vulnerable Internet of Things devices into botnets, the so-called booter and stresser community offers powerful attack capabilities as a web service, complete with user-friendly interfaces and flexible payment options.

    A range of larger media organisations have already been exposed to DDoS attacks, e.g. the BBC in 2015 and Newsweek in 2016. In Sweden, several Swedish publishing companies were put offline during a weekend in 2016. In countries where investigative journalists and independent media organisations work under harsher conditions, DDoS attacks are seen as one among many threats faced both online and offline on a daily basis. Thus, media organisations’ websites are in increasing danger of being blocked by minor actors. In order to stay accessible in spite of attacks, websites have to be protected by sophisticated technical solutions based on algorithmic filtering of server requests. However, when faced with severe attacks, these kinds of solutions often become prohibitively expensive for individuals and small organisations, leaving freelance journalists and smaller media organisations particularly exposed – a situation that IT journalist Brian Krebs (2016) has described as the ”democratization of censorship”.

    This paper presents preliminary results from an interview study investigating media organisations’ responses to DDoS attacks. The study involves both journalists and IT professionals working in media organisations and focuses on their strategies for handling attacks as well as their conceptualisations of threats. This involves the question who the threats’ targets are presumed to be – an organisation, the profession, society? Another key question concerns attribution, since DDoS attacks by their nature rarely can be traced back to a single source. How is responsibility allocated and what motivations are ascribed to the assumed perpetrators? Based on these findings, the presentation attempts to disentangle the antagonistic relationships between the involved actors – DDoS providers, DDoS mitigation services and media organisations – and to discern how their respective discursive constructions of threats are interwoven with the different economies they embody.

  • 1138.
    Röhle, Theo
    Germany.
    Dissecting the Gatekeepers: Relational Perspectives on the Power of Search Engines2009In: Deep Search: The Politics of Search beyond Google / [ed] Becker, Konrad; Stalder, Felix, Innsbruck, Wien, Bozen: Studienverlag, 2009, p. 117-132Chapter in book (Other academic)
    Abstract [en]

    The paper engages in an in-depth discussion of the search engine Google, focusing on its relationship to webmasters and users. Attempts by webmasters to game the ranking system in order to boost the position of their websites are met by Google with a subtle combination of rewards and punishment. It is argued that this strategy involves the establishment of a disciplinary regime that enforces a certain norm for web publishing. Google’s relationship to the users, on the other hand, is characterized by less invasive forms of power. By inserting itself deeply into the users’ information environment, Google can collect and analyze unprecedented amounts of user data. It is argued that the modeling of segmented consumption behavior that these schemes are based upon involves a governmental form of power. It is a kind of power that aims at controlling differential behavior patterns by gaining an intimate statistical knowledge of a population and using this knowledge as a means of predictive risk management.

  • 1139.
    Röhle, Theo
    Germany.
    Gamification2014In: Pop. Kultur und Kritik, ISSN 2194-6981, no 5, p. 61-64Article in journal (Other academic)
  • 1140.
    Röhle, Theo
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013).
    Grand games of solitaire: Textuelle Ordnungen in den Digital Humanities2012In: Sortieren, Sammeln, Suchen, Spielen: Die Datenbank als mediale Praxis / [ed] Böhme, Stefan; Nohr, Rolf F.; Wiemer, Serjoscha, Münster: LIT Verlag, 2012, p. 75-95Chapter in book (Other academic)
  • 1141.
    Röhle, Theo
    Germany.
    Machtkonzepte in der Suchmaschinenforschung2007In: Die Macht der Suchmaschinen. The Power of Search Engines / [ed] Machill, Marcel; Beiler, Markus, Köln: Herbert von Halem Verlag, 2007, p. 127-142Chapter in book (Other academic)
  • 1142.
    Röhle, Theo
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013).
    Mapping Home: Modalities of the cartographic negotiation of place2019Conference paper (Refereed)
    Abstract [en]

    The presentation focuses on the role of digital cartography in negotiating the meaning of home. It is widely recognised that maps play an important role for the representation of place. It has also been argued that the advent of digital media has redistributed power relations involved in cartography, e.g. by making digital mapping tools easily accessible. As many examples have shown, the maps created with these tools can potentially challenge prevailing representations of place.

    I take Jeremy Crampton's concept of "new spatial media" as my point of departure, but expand on its distinctive feature that "the public is gaining (some) access to the means of production of maps". The main question will be what "means of production" and "(some) access" actually means under digital conditions. By engaging with a seminal historical example – the "Guide psychogéographique de Paris“, created by Situationists Guy Debord und Asger Jorn in the 1950s, as well as the corresponding methodological concept of the "derivé" – I develop an analytical distinction between two modalities of mapping. Accumulative modes of mapping, it is argued with reference to Bruno Latour, reproduce categories established by "centres of calculation". In aggregative modes of mapping, on the other hand, the malleability and expandability of data collection takes centre stage, allowing for established categories to be challenged. Drawing on this terminology, several current examples of popular digital mapping services will be discussed in terms of their potential for negotiating the meaning of home.

  • 1143.
    Röhle, Theo
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013).
    "One man's simulation exercise is still another man's game": Zum Verhältnis von Modell, Simulation und Spiel2019In: Unternehmensplanspiele 1955-1975: Die Herstellung unternehmerischer Rationalität im Spiel / [ed] Rolf F. Nohr, Münster: LIT Verlag, 2019, p. 209-228Chapter in book (Other academic)
  • 1144.
    Röhle, Theo
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication.
    Power, Reason, Closure: Critical Perspectives on New Media Theory2005In: New Media and Society, ISSN 1461-4448, E-ISSN 1461-7315, Vol. 7, no 3, p. 403-422Article in journal (Refereed)
    Abstract [en]

    This article addresses the question of new media studies’ meta-theoretical premises. It is argued that the field’s exceptional openness towards theory and method is a valuable asset, which needs to be cultivated by means of a more explicit meta-theoretical debate. Drawing on critical theory, three meta-theoretical criteria concerning power, reason and closure are suggested and applied in a review of common theoretical perspectives at use in the field. A discussion of political economy and postmodern perspectives prepares the ground for an analysis of approaches inspired by Habermas and Foucault. The article concludes by advocating the theoretical concept of the dispositif or social apparatus, developed by Foucault and Deleuze. It is argued that the concept provides an effective tool to map the intricate relations of power and knowledge around the internet, as well as a possibility to analyse how processes of subjectification are fostered or circumscribed in specific settings.

  • 1145.
    Röhle, Theo
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013).
    Reduktion, Reputation, Reaktivität: Ultrashorts als Least Publishable Units2015In: No. 5 – ultrashort│reframed / [ed] Elke Rentemeister, Fred Truniger, Stefanie Bräuer, Robert Müller, Ute Holl, Luzern: Hochschule Luzern , 2015, no 5, p. 38-40Chapter in book (Other academic)
  • 1146.
    Röhle, Theo
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013).
    Rezension von Felix Stalder ”Kultur der Digitalität”2016In: Medien & Kommunikationswissenschaft, ISSN 1615-634X, Vol. 64, no 4, p. 575-575Article, book review (Other academic)
  • 1147.
    Röhle, Theo
    Germany.
    Strategien ohne Strategen: Intentionalität als ’Strukturentstehung durch Verflechtung’?2011In: Strukturentstehung durch Verflechtung: Akteur-Netzwerk-Theorie(n) und Automatismen / [ed] Conradi, Tobias; Derwanz, Heike; Muhle, Florian, München, Paderborn: Wilhelm Fink Verlag, 2011, p. 173-192Chapter in book (Other academic)
  • 1148.
    Röhle, Theo
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication.
    ’Think of it first as an advertising system’: Personalisierte Online-Suche als Datenlieferant des Marketings2007In: Kommunikation@gesellschaft, ISSN 1616-2617, E-ISSN 1616-2617, Vol. 8, no 1Article in journal (Refereed)
    Abstract [de]

    Suchmaschinen gehören seit langem zu den wichtigsten Werbeträgern im Netz und es wird mittlerweile offen zugestanden, dass die gezielte Vermarktung von Werbeplätzen sich zur Kernaufgabe der Suchmaschinenbetreiber entwickelt hat. Um dem Ruf nach relevanteren Suchergebnissen nachkommen zu können, binden neue Formen der personalisierten Suche immer weitere Bereiche des Nutzerverhaltens in den Suchprozess ein, gleichzeitig schaffen die gesammelten Daten aber auch die Grundlage für eine noch engere Verzahnung ökonomischer Interessen mit dem persönlichen Nutzungskontext. Mit Bezug auf aktuelle Theoriebildung aus den "Surveillance studies" diskutiert der Beitrag die Rolle der personalisierten Suche als Bindeglied zwischen Nutzer und Werbung. Sowohl die Entwicklung der Online-Werbung als auch die technischen Grundlagen der personalisierten Suche werden skizziert, um schließlich an zwei konkreten Beispielen zu erläutern, welche Daten bei der personalisierten Suche erhoben werden und wie diese zu Werbezwecken verwendet werden können. Dabei wird deutlich, dass die zunächst zur Verbesserung der Suchergebnisse erhobenen Nutzerinformationen einem immer stärkeren kommerziellen Verwertungsdruck ausgesetzt sind.

  • 1149.
    Röhle, Theo
    Germany.
    Wie Google Wirklichkeit produziert2013In: Pop. Kultur und Kritik, ISSN 2194-6981, no 2, p. 41-47Article in journal (Other academic)
  • 1150.
    Röhle, Theo
    Germany.
    Zirkulation und Panorama: Über Medien sozialer Emergenz2014In: Kooperation ohne Akteure? Automatismen in der Globalisierung (Global Dialogues), ISSN 2198-1957, no 5, p. 19-29Article in journal (Other academic)
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