Change search
Refine search result
20212223242526 1101 - 1150 of 1413
CiteExportLink to result list
Permanent link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf
Rows per page
  • 5
  • 10
  • 20
  • 50
  • 100
  • 250
Sort
  • Standard (Relevance)
  • Author A-Ö
  • Author Ö-A
  • Title A-Ö
  • Title Ö-A
  • Publication type A-Ö
  • Publication type Ö-A
  • Issued (Oldest first)
  • Issued (Newest first)
  • Created (Oldest first)
  • Created (Newest first)
  • Last updated (Oldest first)
  • Last updated (Newest first)
  • Disputation date (earliest first)
  • Disputation date (latest first)
  • Standard (Relevance)
  • Author A-Ö
  • Author Ö-A
  • Title A-Ö
  • Title Ö-A
  • Publication type A-Ö
  • Publication type Ö-A
  • Issued (Oldest first)
  • Issued (Newest first)
  • Created (Oldest first)
  • Created (Newest first)
  • Last updated (Oldest first)
  • Last updated (Newest first)
  • Disputation date (earliest first)
  • Disputation date (latest first)
Select
The maximal number of hits you can export is 250. When you want to export more records please use the Create feeds function.
  • 1101.
    Ryan Bengtsson, Linda
    et al.
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013).
    Fast, Karin
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013).
    Transmedielandskapets geografi: Förädling av musikkonsumentens engagemang2017Conference paper (Refereed)
    Abstract [sv]

    Marknadsföring av musik och artister blir i dagens medielandskap en aktivitet allt mer knuten till konsumenten. Konsumenter ombeds dela innehåll i sina nätverk, skapa eget innehåll som blir till marknadsföringsmaterial och besöka vissa specifika platser, både fysiska och digitala. Denna kvalitativa studie av 15 marknadsföringskampanjer åskådliggör hur konsumenternas engagemang blir värdeskapande för musikbranschen och hur konsumenternas aktiviteter kan ses som en form av (gratis)arbete. Studien visar också hur kampanjerna blir till vad vi har valt att benämna 'transmedielandskap' där konsumenter mobiliseras för att röra sig över detta landskap. Landskapsmetaforer hjälper oss att identifiera hur konsumenter uppmanas att följa tydligt utstakade stigar till olika fysiska och digitala platser (medieplattformar, events, konserter etc.) för att utföra väl specificerade uppgifter, och på så vis kultivera transmedielandskapet. Det synliggörs också hur samarbeten byggs mellan olika kommersiella aktörer för att mobilisera konsumenter där olika aktiviteter knyts till både tid och rum och ger ett kontinuerligt flöde i en kampanj. Genom denna studie bidrar vi till teoriutveckling kring konsumentengagemang som arbete och visa på engagemangets spatiala och temporala aspekter genom att teckna fram transmedielanskapets geografi.

  • 1102.
    Ryan Bengtsson, Linda
    et al.
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013).
    Fast, Karin
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013).
    Ferrer Conill, Raul
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013).
    Share! Like! Create! How fan is cultivated and practiced in the contemporary music industry2017In: 2017: AoIR Selected Papers of Internet Research, 2017Conference paper (Refereed)
    Abstract [en]

    When the band One Direction released their sixth album “Made in the A.M.” they marketed it through several joint events within different digital platforms. They used google streetview to create a fictional room, in which fans discovered new material and share it within their social networks using #MadeintheAM. In a joint event with Twitter they launched a 24-hour competition, asking which “country” loves One Direction the most. The 10 countries that were able to mobilize the most Twitter-activity on their country’s hashtag during a set period of time were rewarded with their own One Direction emoji. Just before the album release One Direction joined with Apple Music to stage an international competition that ran across several social media platforms and offered fans the chance to win tickets to an exclusive performance by the band. Connecting the music industry with media platforms combining social media happenings and live events, the campaign mobilized fans be part of the marketing of the album.

     

    Recently the music industry has struggled with how to make profit in times of illegal downloading, streaming, and Spotifycation. One overarching strategy developed in response is to rely on consumer engagement, making the One Direction campaign a contemporary example of transmedia marketing involving multiple platforms simultaneously. The willingness of the music industry to use transmedia marketing is related to its potential to foster consumers’ engagement in brand experiences across several content platforms (cf. Jenkins, 2006). Like other actors in the entertainment industries, labels and artists are increasingly interested in exploring the potentials of transmedia entertainment and how consumers – without payment – contribute to the production and circulation of content across and beyond media platforms. In this paper, we understand online consumer engagement as a form of labor that reconfigures users as digital publics. Since much of this labor is paid for in affect rather than money, such labor has been recognized as a form of free labor (se for example Andrejevic, 2008; Baym 2009; Fuchs, 2014; Fast, 2012).

     

    But the One Direction campaign also illustrates the spatial qualities of such campaigns through the diversity of initiatives taken to mobilize consumers to perform different actions and move between different media platforms. While both transmedia marketing and free labor have been subjected to many studies very few studies address the spatiality of both of these phenomena (though see e.g. Stork’s [2014] “transmedia geography” and “performance space” of the Glee franchise). Spatial metaphors offer both a way to represent and visualize the movements of the consumers, as well as to understand how marketing campaigns construct immersive worlds where free labor is promoted and exploited. Using spatial metaphors also enables a methodological approach to transmedia marketing, positioning actions and actors in relation to each other in time and space. We develop the concept of transmediascape to refer to such contexts, a term directly inspired by Appadurai’s (1996: 35) ‘scape’-metaphor, which accentuates the global flows of people, technology, capital, media content, discourses, and ideas. Indeed, we suggest that the music industry purposely constructs digital narratives that spill over from one media platform to another forming transmediascapes.

     

    This paper explores how music consumers perform and act within music marketing campaigns, posing the question: How do music consumers navigate across the transmediascapes constituted by marketing campaigns? In this study we follow the music audience movement within the promotional campaign of one internationally known artist, capturing the audiences’ actions and interactions by using the artist’s hashtag and additional hashtags specified by the campaign. A network analysis allows us to map how the audience moves through the campaign in time and space, and how the prepared trails guide the consumer to various media platforms (e.g. from the official website, to Instagram, to Spotify, etc.) It is important to note that the analysis includes the trails that run from online to offline spaces, or from virtual to physical places (e.g. from Facebook to festival site, or vice versa). However, we also seek to understand users engagement in the production of content, and how this content is then recirculates within the campaign. Thus we have chosen a nethnographic approach to the campaign material. The quantitative material guides us to instances where content production occurs, allowing a close study of these specific events. Thus this is an exploratory study, following the case study approach (Yin, 2003), to approach one specific campaign in depth by adopting a multi-method approach rooted in digital methods (se for example Kozinets 2009; Hjort & Sharp 2014).

     

    Our preliminary results indicate that consumers within the music industry are mobilized as they assemble consumer affect and promote physical as well as virtual fan movement. The consumer follows a path constructed by the marketing campaign, making consumers migrating between various spaces located in different platforms. We identify audience engagement in these events and how audiences both produce and share content with the campaign as well as within their own networks – thus giving the campaign access to their social media networks and their productions. We also detect instances of resistance, where the audience use the hashtag or distributed material in a way that was not intended by the campaign. Finally, our paper also contributes with methodological development where acknowledging the spatial dimensions of free labor and transmedia marketing provide an analytical approach to media consumers within the contemporary transmediascapes.

  • 1103.
    Ryan Bengtsson, Linda
    et al.
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication.
    Jansson, André
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication.
    Ambiguities of Network Capital: Experiences of connectivity and integration among artists and craftmen in the cultural ecosystem of Arvika, Sweden2015Conference paper (Refereed)
    Abstract [en]

    To have the resources and the ability to travel, to have experienced foreign cultures, to have expanded social and professional networks, and to possess media-related skills, are valuable assets in today’s globalized society. Individuals may expand and interconnect their networks, thereby facilitating global connectivity and a global market, independent of location. This network capital can then be converted into economic-material capital. This paper, however, demonstrates that local circumstances play into how network capital may be beneficial and converted into economic-material resources. This study builds upon individual interviews with artists and craftpeople with a mobile life history in possession of national, and international networks and moving into or returning to the provincial municipality Arvika, Sweden. They experience themselves as integrated into, and valuable to, local cultural life. However, they are prohibited from converting their network capital into local assets due to politico-economic structures and traditions built into the local cultural ecosystem. Thus even though local and regional culture life could benefit from their network capital, our findings show that local cultural ecosystem may resist and distance itself from possibilities to engage in and make use of accessible networks. This problematizes the relation between network capital as a “currency”, and, the local place-specific cultural ecosystem.

  • 1104.
    Ryan Bengtsson, Linda
    et al.
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication.
    Jansson, André
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication.
    Arvikas kulturella ekosystem: Förutsättningar och hinder för nätverksskapande och utveckling av kulturella och kreativa näringar i Arvika kommun2013Report (Other academic)
    Abstract [sv]

    Idag ser många landsbygdskommuner behovet av att aktivt arbeta med att locka till sig turister och nyinflyttade tillika behålla sin befolkning i kommunen. En del i detta arbete är att finna specifika värden och fokusområden som kan definiera olika lokala satsningar. Denna studie är en del i Arvika kommuns arbete med att identifiera och utveckla det unika i just deras kommun, vilket ligger inom kultursektorn. Studien tar därför utgångspunkt i kommunens kulturliv för att närmare förstå och identifiera de förutsättningar och barriärer som finns för att bygga starka lokala nätverk för utveckling av kulturella och kreativa näringar. På så sätt blir Arvika kommun till ett slags mikrokosmos där dynamiker liknande de som präglar samhället i stort går att studera. Det handlar om interaktionen mellan centrum och periferi (stad/land), liksom om spänningsfälten inom det kulturella fältet (olika kulturutövare och producenter). Via längre intervjuer har studien sökt fånga dels hur detta kulturella ekosystem ser ut, dels hur användningen av olika slags (ny) medieteknik påverkar och formas av detta system. Resultaten har betydelse inte bara ur ett akademiskt perspektiv utan också för utvecklingen av kulturpolitiska strategier på lokal/regional nivå.

  • 1105.
    Ryan Bengtsson, Linda
    et al.
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013).
    Nahnfeldt, Cecilia
    Research Department, Church of Sweden, Uppsala.
    Experiencing Gendered Work Life Dilemmas Through Virtual Reality2018Conference paper (Refereed)
    Abstract [en]

    This paper presents the finding and learning outcomes from a practice-based exploratory study investigating how immersive experiences in Virtual Reality (VR) environments can communicate awareness of structural gender inequality. Studies within organizational change show that working with real life stories in familiar situations is more likely to make individuals understand and change their attitude towards gender inequality. However, most organizations lack time, knowledge, and experience in conducting such work. We also know that for long-term organizational change, these issues need to be addressed over time, rather as one-time events. This suggests that to boost awareness and change attitudes to gender inequality in organizations, there is a need to explore different forms of representations that can emotionally engage individuals, represent subtle everyday situations and be used over time.

     

    Virtual Reality has the potential to offer engagement as they are immersive: individuals react to virtual situations and events as if they were real. Studies show that VR environments can evoke emotional responses from users even though the visual representation is not an exact copy of a real environment. Features that allow for experiences of immersion are: presence (being within the represented space), interactivity (responding to the actions by the user) and plausibility (representations are reasonable in relation to what is conveyed). Even though VR-technology has this potential the design of the interface is essential. This raises the following research questions: What types of stories function within such environments? How should stories be represented to evoke engagement in Virtual Reality? In addition, if a person feels intimidated or forced into a situation, they are less likely learn. What type of design allow users to feel immersed without overstepping their personal boundaries? To examine these issues, we put together an interdisciplinary team of interactive storytellers, VR-developers and researchers to develop and test an immersive VR-environment. 

     

    The material used in the VR-environment originates from a research based method developed specifically to work with issues of gender inequality in work places. It uses real life scenarios of gendered work life dilemmas abstracted from anonymous qualitative research interviews. Three different scenarios were developed to be able to investigate experience in relation to immersion, emotion, presence, interactivity and plausibility. The VR-environment was then tested by educated discussants with extended experiences in the method, followed by individual interviews and a group discussion. The study show that the scenarios conveyed plausibility and that users felt immersed and present, especially when addressed by someone in the environment and when using real film-footage. Interactivity ad to the experience of immersion when relating to body movement, however frustrating and insufficient when users are to be engaged in the scenario. However, a central learning outcome was that limitations of interactivity, experience of presence and plausibility can be beneficial. Using these limitations within the design can effectively convey frustration, go beyond stereotypical settings and ensure not to trespass personal boundaries. 

  • 1106. Rydell, David
    et al.
    Lindquist, Linda
    Vad påverkar nyhetsjournalistiken?: Vilka faktorer tror de värmländska nyhetskonsumenterna mest påverkar innehållet i dagens nyhetsmedier?2011Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 1107.
    Rådberg, Mikael
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Karlstad Business School.
    Metodkedjor vid situationsanpassning av metoder för processorienterad verksamhetsutveckling2017Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Denna kandidatuppsats i ämnet informatik har tillkommit utifrån bakgrunden att det kan vara svårt att veta när metoder för processorienterad verksamhetsutveckling ska användas, och hur metoder potentiellt kan användas. Passar de metoder som erbjuds bra ihop, och påverkas de vid anpassningar av metodinnehållet? 

    Syftet med denna uppsats är att utifrån en metodöversikt definiera metodkedjor för metoder för processorientering i praktiken (PoP-metoder), och därefter undersöka hur metodkedjor påverkas vid situationsanpassning av olika metodinnehåll.

    Till grund för studien ligger en empirisk undersökning utförd genom en enkät med 15 respondenter som aktivt visat intresse för metoderna. Undersökningen har ställt frågor med syftet att samla in data om yrkesverksamma personers inställning till olika typer av situationsanpassning av metoder för processorienterad verksamhetsutveckling.

    Studiens slutsatser berör dels metodkedjor för PoP-metoderna och dels yrkesverksammas inställning till situationsanpassning. De metodkedjor som framställs till följd av denna kandidatuppsats visar att PoP-metoderna integreras väl med varandra, men även att situationsanpassning av metodkedjor har stora konsekvenser. Yrkesverksamma ställer sig positiva till situationsanpassning av visst metodinnehåll, med förbehåll då anpassning av metodinnehållet leder till ett försvagat resultat efter användning av en metod.

  • 1108.
    Röhle, Theo
    Germany.
    Ausweitung der Kontrollzone: Cloud Computing und die Verdatung der Bildung unter kommerziellen Vorzeichen2011In: Kontrolle und Selbstkontrolle: Zur Ambivalenz von E-Portfolios in Bildungsprozessen / [ed] Meyer, Torsten; Mayrberger, Kerstin; Münte-Goussar, Stephan; Schwalbe, Christina, Wiesbaden: VS Verlag für Sozialwissenschaften, 2011, p. 75-87Chapter in book (Other academic)
  • 1109.
    Röhle, Theo
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication.
    Big Data – Big Humanities?: Eine historische Perspektive2014In: Big Data: Analysen zum digitalen Wandel von Wissen, Macht und Ökonomie / [ed] Reichert, Ramón, Bielefeld: Transcript Verlag, 2014, p. 157-172Chapter in book (Other academic)
    Abstract [de]

    Dieser Beitrag versucht, die Rekonstruktion einer historischen Debatte für eine kritische Auseinandersetzung mit den Ansprüchen und Versprechen der Digital Humanities und des Humanities Computing fruchtbar zu machen. Ausgangspunkt ist die Beobachtung, dass viele Fragen, die heute im Umfeld von Big Data und Digital Humanities debattiert werden, in den 1960er Jahren zur Diskussion standen und die Positionen zum Teil erstaunliche Übereinstimmungen aufweisen.

  • 1110.
    Röhle, Theo
    Germany.
    Cloud Control: Hochschulinfrastrukturen als Kontrolltechnologien2012In: Digital turn?: Zum Einfluss digitaler Medien auf Wissensgenerierungsprozesse von Studierenden und Hochschullehrenden / [ed] Kossek, Brigitte; Peschl, Markus F., Wien: Vienna University Press (WUV), 2012, p. 121-136Chapter in book (Other academic)
  • 1111.
    Röhle, Theo
    Germany.
    Das Instant Web: Selbstaffirmation als Wissensordnung2012In: Ästhetik und Kommunikation, ISSN 0341-7212, Vol. 42, no 154/155, p. 73-77Article in journal (Other academic)
  • 1112.
    Röhle, Theo
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013).
    „Data should be cooked with care“: Digitale Kartographie zwischen Akkumulation und Aggregation2018In: Bedeutende Daten: Modelle, Verfahren und Praxis der Vermessung und Verdatung im Netz / [ed] Thorben Mämecke, Jan-Hendrik Passoth, Josef Wehner, Wiesbaden: Springer, 2018, p. 71-90Chapter in book (Refereed)
  • 1113. Röhle, Theo
    Der Google-Komplex: Über Macht im Zeitalter des Internets2010Book (Other academic)
    Abstract [de]

    Meistgenutzte Suchmaschine, weltgrößter Datensammler, teuerstes Medienunternehmen – es liegt nahe, »Google« als Supermacht zu bezeichnen. Und doch greift diese Beschreibung zu kurz. Unter Bezug auf Michel Foucault sowie die Akteur-Netzwerk-Theorie entwickelt Theo Röhle ein präzises, relationales Verständnis von Macht, das den Blick auf die vielfältigen Interaktionen der beteiligten Akteure öffnet und ein komplexes System von Verhandlungen zutage fördert. Eine zeitgemäße Analyse digitaler Medienmacht an der Schnittstelle von Medienwissenschaft, Informationswissenschaft und Surveillance Studies.

  • 1114. Röhle, Theo
    Desperately seeking the consumer: Personalized search engines and the commercial exploitation of user data2007In: First Monday, ISSN 1396-0466, E-ISSN 1396-0466, Vol. 12, no 9Article in journal (Refereed)
    Abstract [en]

    With reference to surveillance studies theory, this paper critically assesses the role of personalized search engines as a mediator between advertisers and users. It first sketches the economic and technical background of online marketing and personalized searches. Then, it engages in an in-depth discussion of two examples of personalized search engines with regard to the data collection process used and the way in which this data is used for advertising purposes. The discussion shows that users' information needs, as well as their personal data, are subject to a growing pressure in terms of commercial exploitation. Essentially, search engines now fulfill the task of translating information needs into consumption needs.

  • 1115.
    Röhle, Theo
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication.
    Die Software sozialer Medien2017In: Handbuch Soziale Medien / [ed] Jan-Hinrik Schmidt, Monika Taddicken, Wiesbaden: Springer Fachmedien , 2017, 1, p. 321-342Chapter in book (Refereed)
    Abstract [de]

    Der Beitrag fokussiert aus der Perspektive der Software Studies auf die technischen Voraussetzungen sozialer Medien. Ausgangspunkt ist, dass die Ausgestaltung von Software politische Züge trägt. Diskutiert wird jeweils an konkreten Beispielen, wie in Datenstrukturen Sozialität repräsentiert wird, welche Rolle APIs und Algorithmen für die Zirkulation von Informationen spielen und wie Bots an kollaborativen Prozessen beteiligt sind. Abschließend wird erörtert, inwiefern sich anhand der Gegensatzpaare zentral/dezentral und offen/geschlossen kritische Perspektiven auf diese Fragen entwickeln lassen.

  • 1116.
    Röhle, Theo
    Germany.
    Dissecting the Gatekeepers: Relational Perspectives on the Power of Search Engines2009In: Deep Search: The Politics of Search beyond Google / [ed] Becker, Konrad; Stalder, Felix, Innsbruck, Wien, Bozen: Studienverlag, 2009, p. 117-132Chapter in book (Other academic)
    Abstract [en]

    The paper engages in an in-depth discussion of the search engine Google, focusing on its relationship to webmasters and users. Attempts by webmasters to game the ranking system in order to boost the position of their websites are met by Google with a subtle combination of rewards and punishment. It is argued that this strategy involves the establishment of a disciplinary regime that enforces a certain norm for web publishing. Google’s relationship to the users, on the other hand, is characterized by less invasive forms of power. By inserting itself deeply into the users’ information environment, Google can collect and analyze unprecedented amounts of user data. It is argued that the modeling of segmented consumption behavior that these schemes are based upon involves a governmental form of power. It is a kind of power that aims at controlling differential behavior patterns by gaining an intimate statistical knowledge of a population and using this knowledge as a means of predictive risk management.

  • 1117.
    Röhle, Theo
    Germany.
    Gamification2014In: Pop. Kultur und Kritik, ISSN 2194-6981, no 5, p. 61-64Article in journal (Other academic)
  • 1118.
    Röhle, Theo
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication.
    Grand games of solitaire: Textuelle Ordnungen in den Digital Humanities2012In: Sortieren, Sammeln, Suchen, Spielen: Die Datenbank als mediale Praxis / [ed] Böhme, Stefan; Nohr, Rolf F.; Wiemer, Serjoscha, Münster: LIT Verlag, 2012, p. 75-95Chapter in book (Other academic)
  • 1119.
    Röhle, Theo
    Germany.
    Machtkonzepte in der Suchmaschinenforschung2007In: Die Macht der Suchmaschinen. The Power of Search Engines / [ed] Machill, Marcel; Beiler, Markus, Köln: Herbert von Halem Verlag, 2007, p. 127-142Chapter in book (Other academic)
  • 1120.
    Röhle, Theo
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication.
    Power, Reason, Closure: Critical Perspectives on New Media Theory2005In: New Media and Society, ISSN 1461-4448, E-ISSN 1461-7315, Vol. 7, no 3, p. 403-422Article in journal (Refereed)
    Abstract [en]

    This article addresses the question of new media studies’ meta-theoretical premises. It is argued that the field’s exceptional openness towards theory and method is a valuable asset, which needs to be cultivated by means of a more explicit meta-theoretical debate. Drawing on critical theory, three meta-theoretical criteria concerning power, reason and closure are suggested and applied in a review of common theoretical perspectives at use in the field. A discussion of political economy and postmodern perspectives prepares the ground for an analysis of approaches inspired by Habermas and Foucault. The article concludes by advocating the theoretical concept of the dispositif or social apparatus, developed by Foucault and Deleuze. It is argued that the concept provides an effective tool to map the intricate relations of power and knowledge around the internet, as well as a possibility to analyse how processes of subjectification are fostered or circumscribed in specific settings.

  • 1121.
    Röhle, Theo
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication.
    Reduktion, Reputation, Reaktivität: Ultrashorts als Least Publishable Units2015In: No. 5 – ultrashort│reframed / [ed] Elke Rentemeister, Fred Truniger, Stefanie Bräuer, Robert Müller, Ute Holl, Luzern: Hochschule Luzern , 2015, no 5, p. 38-40Chapter in book (Other academic)
  • 1122.
    Röhle, Theo
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication (from 2013).
    Rezension von Felix Stalder ”Kultur der Digitalität”2016In: Medien & Kommunikationswissenschaft, ISSN 1615-634X, Vol. 64, no 4, p. 575-575Article, book review (Other academic)
  • 1123.
    Röhle, Theo
    Germany.
    Strategien ohne Strategen: Intentionalität als ’Strukturentstehung durch Verflechtung’?2011In: Strukturentstehung durch Verflechtung: Akteur-Netzwerk-Theorie(n) und Automatismen / [ed] Conradi, Tobias; Derwanz, Heike; Muhle, Florian, München, Paderborn: Wilhelm Fink Verlag, 2011, p. 173-192Chapter in book (Other academic)
  • 1124.
    Röhle, Theo
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication.
    ’Think of it first as an advertising system’: Personalisierte Online-Suche als Datenlieferant des Marketings2007In: Kommunikation@gesellschaft, ISSN 1616-2617, E-ISSN 1616-2617, Vol. 8, no 1Article in journal (Refereed)
    Abstract [de]

    Suchmaschinen gehören seit langem zu den wichtigsten Werbeträgern im Netz und es wird mittlerweile offen zugestanden, dass die gezielte Vermarktung von Werbeplätzen sich zur Kernaufgabe der Suchmaschinenbetreiber entwickelt hat. Um dem Ruf nach relevanteren Suchergebnissen nachkommen zu können, binden neue Formen der personalisierten Suche immer weitere Bereiche des Nutzerverhaltens in den Suchprozess ein, gleichzeitig schaffen die gesammelten Daten aber auch die Grundlage für eine noch engere Verzahnung ökonomischer Interessen mit dem persönlichen Nutzungskontext. Mit Bezug auf aktuelle Theoriebildung aus den "Surveillance studies" diskutiert der Beitrag die Rolle der personalisierten Suche als Bindeglied zwischen Nutzer und Werbung. Sowohl die Entwicklung der Online-Werbung als auch die technischen Grundlagen der personalisierten Suche werden skizziert, um schließlich an zwei konkreten Beispielen zu erläutern, welche Daten bei der personalisierten Suche erhoben werden und wie diese zu Werbezwecken verwendet werden können. Dabei wird deutlich, dass die zunächst zur Verbesserung der Suchergebnisse erhobenen Nutzerinformationen einem immer stärkeren kommerziellen Verwertungsdruck ausgesetzt sind.

  • 1125.
    Röhle, Theo
    Germany.
    Wie Google Wirklichkeit produziert2013In: Pop. Kultur und Kritik, ISSN 2194-6981, no 2, p. 41-47Article in journal (Other academic)
  • 1126.
    Röhle, Theo
    Germany.
    Zirkulation und Panorama: Über Medien sozialer Emergenz2014In: Kooperation ohne Akteure? Automatismen in der Globalisierung (Global Dialogues), ISSN 2198-1957, no 5, p. 19-29Article in journal (Other academic)
  • 1127.
    Röhle, Theo
    Germany.
    Zoetrope revisited2013In: Das Medium meiner Träume: Hartmut Winkler zum 60. Geburtstag / [ed] Adelmann, Ralf; Bergermann, Ulrike, Berlin: Verbrecher Verlag , 2013, p. 105-112Chapter in book (Other academic)
    Abstract [de]

    Medien lassen immer träumen. Sie zeigen mögliche Welten, sie überbrücken unglaubliche Distanzen, machen Erfundenes anschaulich, Verrücktes plausibel. Aber Medien zeigen nicht nur Erträumtes, sie sind auch selbst Traummaschinen. Wunschträume und Alpträume solcher Maschinen versammelt dieser Band: visionäre Funktionen, begehrenswerte Dienstleistungen, attraktive oder abgründige Apparaturen. Eine aktuelle Bandbreite von Phantastischem mit Träumen der Theorie – als mediale Wunscherfüllung eines bekannten Medienwissenschaftlers.

  • 1128.
    Röjeskog, Emelie
    et al.
    Karlstad University, Faculty of Economic Sciences, Communication and IT.
    Berglund, Felicia
    Karlstad University, Faculty of Economic Sciences, Communication and IT.
    Meningsskapande i formella och informella möten: En studie av Räddningstjänsten Karlstadsregionen2011Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    To work in an unpredictable work environment requires communication that functions well. In every organization it’s important that employees receive information that is relevant yet not confusing. Due to that, our ambition with this study is to understand how rescue effort organizations communicate in meetings; and whether their communication is clear or not. Our subject for this case study is the Emergency Services in the region of Karlstad. It is important to understand how the co-workers in one of the shift teams at the fire department evaluate the communication that takes place during routine staff meetings. To help understand this we have examined how the meetings at the fire department are structured, and how the co-workers interpret the communication in both formal and informal meetings. We have also examined the importance of sensemaking communication in meetings at the fire department. Karl E. Weicks’ theories about sensemaking serve as a foundation to the theoretical framework of our study. We focus on sensemaking for both formal and informal meetings and our study was conducted by eight qualitative interviews with co-workers at the fire department at the Emergency services in the region of Karlstad. The conclusions of the study show that informal meetings contribute to communion at the work place, this because the co-workers get to know each other. In addition informal meetings serve as a scene for interpreting information. When the co-workers discuss the information in informal meetings they exchange experiences and opinions, and information that might have lacked context instead makes sense. Good information is that kind of information that is associated with the co-workers’ everyday reality. The study also shows that the information given in formal meetings relatively often is perceived as meaningless, and that the opportunity to raise questions and additional dialogue is often ignored. Key words: sensemaking, internal communication, formal, informal, meetings, Emergency services, fire department

  • 1129.
    Röstlund, Malina
    Karlstad University, Faculty of Economic Sciences, Communication and IT.
    Evaluating information and opinion building: A Minor Field Study of how to perform an efficient evaluation of the information and opinion building that Svalorna does in Nicaragua2007Independent thesis Basic level (degree of Bachelor), 10 points / 15 hpStudent thesis
    Abstract [en]

    Abstract

    This is a case study on how to perform an efficient evaluation of the information and opinion building that the aid organization Svalorna Latin America does in Nicaragua. The main purpose of the study is to find a methodology on how to work with evaluations of information and opinion building in the future. Svalorna LA works to empower the people, through information and opinion building, and achieve sustainable development. The method I used is semi-structured interviews in combination with literature review about the topic to create a base for my questions.

    I used the Johari window to analyze Svalorna with the information that had come up during the interviews. For example, Svalorna in Sweden has one understanding of how the perception of the organization is. Svalorna in Nicaragua has another and the cooperating organizations a third perception. There were also a lot of different opinions about the purpose of an evaluation.

    The main purpose of evaluation, to constantly develop the program and thereby strengthen the cooperating organizations, should furthermore guide the choice of methodology for evaluation. This should be a consistent methodology with an amount of specific methods of which one is to be chosen depending on if it is an activity, effort or goal that need to be evaluated. These specific methods should be the same every time.

    I do believe that Svalorna’s work in Nicaragua contributes to a sustainable development but as I will show in my thesis I found several recommendations for them to work more efficiently.

  • 1130.
    Sahl, Malin
    Karlstad University, Faculty of Economic Sciences, Communication and IT.
    Favoriter och Förlorare: en studie i hur rapporteringen av Melodiefstivalen 2007 såg ut på Aftonbladet.se2007Independent thesis Basic level (degree of Bachelor), 10 points / 15 hpStudent thesis
    Abstract [en]

    Abstract

    The purpose of this essay is to illustrate the effects that media has on its users. My question is: Is there a connection between the reporting at Aftonbladet.se and the result in the finals of Melodifestivalen.

    To answer my question I have done an investigation in two parts. The first one is a quantitative content analysis where I have analysed how often and in what way the contest entries are described in the articles. The second part is a qualitative discourse analysis where I have analysed the linguistic usage and the hierarchy in the articles. The investigation contains 26 articles from Aftonbladet.se and they are all about one or more of the contest entries in the finals of Melodifestivalen. The articles are written by journalists and they are available to the public on the Internet.

    The result of the investigation is that Aftonbladet.se’s reporting may have affected the result in the finals of Melodifestivalen. In the articles that were published during the week before the finals, The Ark was mentioned the most, followed by Andreas Johnson and Måns Zelmerlöw. It is also these three artists/groups that has been mentioned along with the most emotionally charged words.

  • 1131. Sahlin, Anders
    et al.
    Berntsson, Natanael
    Ett pressmeddelande kommer lastat: En fallstudie av Telias pressmeddelanden och artiklar baserade på dem2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Abstract

    Press releases are a vital part of the PR work and press releases are often published as news articles in newspapers and on the web. This case study focuses on press releases from Telia and what happens to them after they leave the hands of the public relations practitioner.

    Purpose

    The purpose of this case study is to investigate what characterizes press releases from Telia that are published in the media. Furthermore, we aim to elucidate general patterns in the published press releases from Telia, and asses these based on theories of information subsidies and newsworthiness. A comparison of analogue and digital mediums tendency to publish PR-generated material from Telia will be made. Finally we will anchor our results in Castells's theory of the network society.

    Research questions

    • What topics (in press releases) are likely to generate news articles in the media?

    • Which mediums tend to copy content directly from press releases?

    • To what extent does the source's prominence in press releases influence the likelihood of getting the press releases published in the media?

    • Are press releases with a local angle more likely to generate media attention?

    Castells's theory of the Network society, Gandy's theory of Information subsidies, further developed by Turk, and Galtung and Ruges theory of Newsworthiness, serves as our theoretical framework in this study.

    A press release from Telia generates an average of 2.1 articles in the press. Published press releases tend to encircle Telia-constructed surveys, new product launches, business start-ups and entertainment. Quotation of managers in Telia’s press releases shows a positive correlation to published articles in the press.

    Web-based trade press is the medium where articles based upon Telia’s press releases is published the most. Also, web-based trade press tends to copy and use pre-packaged information generated by PR-practitioners more than any other medium.

    Keywords: Press releases, information subsidies, news, network society, trade press

  • 1132. Sahlin, Josefina
    Videoreportern: uppstickaren som dras med sina begränsningar2013Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Advances in technology has both enabled video journalist as a profession, and also new types of content and narrative (Nygren 2013, Jönsson & Strömbäck 2007). Video journalists are often mentioned in studies that address the new journalism in the digital world, but have not been the focus of a major investigation.

    The purpose of this study is to develop and clarify what kind of news reports a video journalist produces, and how the news package of video journalists differs from packages produced by other teams. Based on this, a quantitative content analysis was made that has responded to how regular video journalists produce reports, the gender balance within video journalists, and how the content and package of reports produced by video journalists differ from reports produced by other teams.

    Video journalists are most common in local newscasts, therefore the units of analysis chosen were: SVT Sydnytt, SVT Gävleborg, TV4 Jönköping and TV4 Stockholm. The units represent only local newscasts and in both metropolitan and major urban area.

    The result shows that the video journalist is the second most common team in local news. Video journalists produce 13% of all reports in local newscasts. The profession is equal represented in men and women. The elements that video journalists’ reports differ in particular, is that they are not represented in the sport and they contain no anonymous interviews.

    The conclusion is that video journalists work in a similar way as the other teams, but where they differ is because of the video the journalist’s limitations and not opportunities.

  • 1133.
    Saied, Kaj
    Karlstad University.
    News Media in War Culture2008Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Fear has found its latest instrument in the news media. The discourse of fear in news presentations produces gasping meanings, which we can compellingly indulge in. Fear not just being entertaining, but one of the ways in which we relate to reality, is used as a protection mechanism of our status quo. The purpose of this thesis is to examine the extent to which Fox News tends to use, and further reproduce, the fear discourse to form identities and meaning. The method utilized in this thesis is frame analysis, which is a form of discourse analysis. The primary results indicate that Fox News undeniably uses the fear discourse, for entertainment and the proliferation of the status quo - meaning system. In addition, Fox News applies fear blatantly in the news presentations, as acts of courage and virtuous loyalty to reporting.

    Key words: Fear, Frame analysis, Meaning, News media, Infotainment.

  • 1134.
    Saied, Kaj
    et al.
    Karlstad University.
    Bennodano, Pierre
    Karlstad University.
    Spelarens Värld: en fenomenologisk studie av hur individer som spelar Counter-Strike upplever sin nutida värld2007Independent thesis Basic level (degree of Bachelor), 10 points / 15 hpStudent thesis
    Abstract [en]

    The purpose with this qualitative interview study was to try to describe, through a phenomenological viewpoint, the meaning that Counter-Strike players put on there contemporary world. We started to explore this Game World with field research studies on the world’s biggest Game exhibition Dreamhack in the city of Jönköping. This helped us to develop our main question for this study.

    The thirteen participants of the interview were selectively chosen from a Game Café in the city of Karlstad. They were interviewed with five questions that dealt with their experiences of playing Counter-Strike and their experience of time perception in their world. After that we needed to decide what to specifically analyse about a Counter-Strike player’s experience. Fore this we started to breakdown the content from the thirteen interviews and it produced fifteen categories, these categories were then coded. The process of coding left seven categories that represented the collected interview data for us to analyse. The seven categories are: Relaxation, Need, Occupy, escape from reality, Joy, Guilt and Feelings of time warp. Because we have chosen to go about our study through a phenomenological viewpoint we were forced to do literature studies on what lies behind the origins of human experience.

    These studies resulted in a few theories that coincided with our final analysis. In our opinion, in order to study someone’s experience you have to have some knowledge on how the human experience is created from within.

  • 1135.
    Samsioe, John
    et al.
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Information Systems and Project Management.
    Wäppling, Elina
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Information Systems and Project Management.
    Enklare, billigare och bättre?: en studie om projektförbättringar i planeringsfasen2013Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Syftet med uppsatsen är att undersöka planeringsfasen och vad som händer däri för att se vad som kan förbättras. Detta görs genom att intervjua fyra projektledare vid olika företag som ägnar sig åt IT-projekt och intervjuerna ställs sedan emot existerande teori i området genom en kvalitativ analys. Intervjufrågorna baseras på projekttriangeln, som är ett ständigt återkommande fenomen i projektledningsteori, vars gyllene beståndsdelar är tid, kostnad och resultat. För undersökningens skull anpassas denna till att fokusera på planeringsfasen och då belyses aktiviteterna som sker när projektspecifikationen skapas; skapande av budget, tidplan och kravspecifikation, samt resurstilldelning för projektet.

              Det framkommer i undersökningen att samtliga fallföretag fokuserar på att generera ett bra resultat, eftersom de anser att en nöjd kund är det yttersta måttet på ett lyckat projekt, men att de ej är samstämmiga gällande vad som är sekundärfokus: tid eller kostnad. Detta konstaterande leder vidare till ifrågasättandet av projekttriangelns form. Är det kanske en romb egentligen?

              Vi rekommenderar projektorganisationer, baserat på det som framkommit under analysen, att utveckla sig själva till lärande organisationer och att utforska sin ståndpunkt i projektromben. Vidare rekommenderar vi organisationer att inte stirra sig blinda på möjliga kostnadsbesparingar, att alltid arbeta med buffert – för både tid, kostnad och resurser samt att beslutsfattarna gällande budgetar skall sätta sig in i projekten bättre alternativt förlita sig än mer på tillgänglig expertis. Slutligen rekommenderar vi även projektorganisationer att inrikta framgångsmätningar på projekt mot resultatet, eftersom vår undersökning visat att resultat alltid är huvudfokus.

              De identifierade problemområdena som leder fram till rekommendationerna förefaller vara anledningen till det höga antal misslyckade IT-projekt som låg till grund för undersökningen och om dessa rekommendationer följs skulle problemen därmed minska.

  • 1136.
    Sanabria Roca, Francesc
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication.
    Navigating the Storm: A qualitative study of complementary media usage during natural disasters2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The aim of this study is to analyze the use of different media channels occurred within a natural disaster situation. This research focuses specifically on charting the factors that affect audiences in their choice of media channels and how these factors ultimately lead to the complimentarily use of sources. This study is based on channel complementarity theory and utilizes a qualitative method consisting of semi-structured interviews and has been complemented with a survey that respondents were required to complete prior to the interview. The twelve college students that made up the sample for this study were selected through convenient and purposive means and have personally been involved in natural disaster situations without exception.

    Final results and analysis suggest that individuals utilize several media channels combined, at different points in time or simultaneously, and in random order during a natural disaster. The analysis of the results also shows that individuals use this variety of media channels in order to obtain two different perspectives: broad and narrow. Traditional media channels such as radio and television are shown to be used in order to obtain the broader perspective during a natural disaster event. In contrast, social media like Instagram, Facebook, and Snapchat are used to gain the narrower perspective.

    The findings of this study also suggest that factors affecting media choices are accentuated by a crisis such as a natural disaster and are intrinsically connected to specific needs audiences have at one particular point in time. The most relevant factors contributing to the choice of media type and leading to channel complementarity found in this study are accessibility, compatibility of sources, tailorability, and humor appeal. Controversially, credibility appears to be disregarded as a key factor, even though it is still perceived as an influential characteristic. 

  • 1137.
    Sartoretto, Paola
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies. Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication.
    Becoming a circumstantial media activist  Brazilian Landless Workers Movement struggle to construct arenas for communication: Brazilian Landless Workers Movement's struggle to construct arenas for communication2015Conference paper (Refereed)
    Abstract [en]

    Alternative or radical media (Downing 2000) are characterized by collective production, democratic participation and promotion of minorities’ rights to self- expression. This kind of media production is common among social movements and insurgent organizations whose members do not see themselves and their causes represented in mainstream media. This is the case of the Brazilian Landless Workers Movement (MST), which since its foundation in 1984 has been creating media outlets and producing content for different platforms. However, realizing that alternative arenas would not grant participation in the public debate, MST became also active in the area of media and communication rights in Brazil. Based on fieldwork carried out in 2013 and 2014 this article proposes a perspective to communication rights (cf. Peruzzo 2007 and 2014) that is attentive to the structural configuration of media landscape and not only to the provision of technology and production skills. In the current context were technology enabled activism has become the focus of research; this study shows that collective action and promotion of structural change are still relevant. Because the possibility to express discontentment and organize through digital media does not necessarily mean that those at the margins will be represented (cf. Fraser 2009) in the public sphere. 

  • 1138.
    Sartoretto, Paola
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    Becoming an incidental media activist: On Brazilian Landless  Workers’ Movement struggle to construct arenas for communication.2014Conference paper (Refereed)
    Abstract [en]

    The Brazilian Landless Workers’ Movement (MST) has since its creation in 1984 acted for the promotion of agrarian reform and rural workers’ and their families’ rights to education, healthcare, culture and infrastructure. Throughout its trajectory, the social movement faced the difficulties that arise from the scarcity of arenas and resources to communicate. Recognising at early stage that voice matters (cf. Couldry 2010) and that the means to form and express opinions are not equally available in a society, MST has since its foundation being active in constructing and maintaining communication channels on the side of the core cause of promoting agrarian reform. The article is based on fieldwork carried out in 2013 and 2014 and interviews with MST militants working with communication. The analysis of the material raises questions of relevance, potential and actual achievements of media activism. From the realisation, at an early stage, that voice is an important element in the promotion of social change; MST started their activities as incidental media activists. These activities run parallel and complement the movement’s work and include demands to change community radio legislation in Brazil and participation in FNDC, the National Forum for Democratisation of Communication. Based Fraser’s (2009) view of justice as a matter of recognition, redistribution and representation and on Couldry’s (2010 and 2013) critique of corporative media’s role in neoliberalism, this article discusses the experience of MST in becoming an incidental actor in the democratisation of media. The term incidental is used here to draw attention to the importance of voice for those considered marginal, even if acting on another aspect of marginality. 

  • 1139.
    Sartoretto, Paola
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    Bridging the gap between administrative and critical approaches in development and participatory communication,2013Conference paper (Refereed)
  • 1140.
    Sartoretto, Paola
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    Explorando a dimensão empírica da cidadania comunicativa e direito à comunicação2015In: OBS - Observatorio, ISSN 1646-5954, E-ISSN 1646-5954, Vol. 08, no 03, p. 115-129Article in journal (Refereed)
  • 1141.
    Sartoretto, Paola
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    International news: foreign, global, glocal and something in between2011Conference paper (Refereed)
  • 1142.
    Sartoretto, Paola
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication.
    Mediatized occupations: Analysing media practices in connection to the political landscape2013Conference paper (Refereed)
  • 1143.
    Sartoretto, Paola
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    Mobilization and action in the new mediapolis: Understanding action and mobilization offline and online2012Conference paper (Refereed)
  • 1144.
    Sartoretto, Paola
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    Ocupar. Resistir. Produzir. Comunicar: Processos comunicativos no Movimento Sem- Terra2014Conference paper (Refereed)
  • 1145.
    Sartoretto, Paola
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    Voices from the Margins: People and the media in the struggle for land in Brazil.2014Conference paper (Refereed)
  • 1146.
    Sartoretto, Paola
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication.
    Voices from the margins: People, media, and the struggle for land in Brazil2015Doctoral thesis, monograph (Other academic)
    Abstract [en]

    This study looks into communicative processes and media practices among members of a subaltern social movement. The aim is to gain an understanding of how these processes and practices contribute to symbolic cohesion in the movement, how they develop and are socialized into practices, and how these processes and practices help challenge hegemonic groups in society. These questions are explored through a qualitative study, based on fieldwork and interviews, of a subaltern social movement. The empirical object of the study is the Brazilian Landless Workers Movement (MST), which was founded in 1984 to promote agrarian reform and defend the rights of rural workers in Brazil.

     

    At the macro-level, the discussion addresses social realities marked by the meta-processes of globalisation, neo-liberalisation, and mediatisation. Against this background, the experiences of MST militants and of the movement as a whole help us to understand how different communicative processes play a role in the ways people experience globalisation, neo-liberalisation, and mediatisation in their daily lives. Departing from an understanding of communication as a process that structures practices (mediated and non-mediated), this study questions the media-centric understanding of communication, arguing that media practices are created through appropriation processes.

     

    The results show that communicative processes are crucial to reinforcing values and symbologies associated with the rural worker identity. There is also a high level of reflexivity about media practices and an understanding that they must serve the principles of the collective. As a consequence, the movement seeks to maintain control over media, routinely discussing and evaluating the adoption and use of media. The interviews show ambivalence towards the alleged dialogic and organisational potential of digital media and to the adaptability of these media to the MST’s organisational processes. Through observation, it is possible to conclude that media have an instrumental function, as opposed to a structural function, in the processes of social transformation engendered by the MST. 

  • 1147.
    Sartoretto, Paola
    et al.
    Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies.
    Rosa, Rosane
    Universidade Federal de Santa Maria.
    Democratização da Comunicação no MST: a rádio comunitária e o fortalecimento da luta em defesa do direito à comunicação e à terra2014Conference paper (Refereed)
  • 1148.
    Sarvestani, Roya
    et al.
    Karlstad University.
    Sixtensson, Molly
    Karlstad University.
    ”Ni är bra för att vara tjejer”: En kvalitativ studie om kvinnor, varumärken och genus i svensk hårdrock2017Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Today’s music isn’t just about records and concerts. It’s a huge industry that’s growing larger by the minute where artists and bands early on are viewed as brands. Heavy metal is a genre with clear and strong standards, traditions and structures. Particularly when it comes to women’s role in the genre. While the music industry in general in Sweden prioritize gender equality the heavy metal genre doesn’t prioritize this issue. The heavy metal scene have the lowest representation of women on their live scenes. What happens to the women in this genre and how does this affect the prevailing structures of their brands? By studying this area in a brand perspective, we want to bring out the structures that exist around the ‘professional female musician’ in the heavy metal genre. We also want to see how this might enable or limit their brands and also how other industry professionals manage and experience their brands

    To answer our question, we chose to conduct interviews with six female musicians and four industry professionals in form of managers, booking agents and record labels. These interviews were able to give us a deeper understanding of how these believed structures work or if they even exist at all in the Swedish heavy metal scene.

    We identified five areas that would help us answer our research question; How female musicians brands are presented and experienced by others in the Swedish heavy metal scene? These areas were gender identity, brands, industry, ideals and power structures between the genders in general but also more specific for the heavy metal scene. We also presented previous research in the area of gender and heavy metal but also in the area of gender and brands, this was to see if any structures had been discovered previous to our study. In our study we found that many of the prevailing structures were reproduced in the branding of the female musicians. There were large gaps in the knowledge and awareness from the industry professionals working with branding which lead to the musicians taking over the branding themselves. There was different opinions when it came to if the musicians saw themselves as brands or not. Less then half had a very positive attitude and the remaining female musicians didn't see themselves as brands or had split opinions about wanting to be a brand. They all had one thing in common, there was no direct or clear work structure when it came to branding the musicians.

    In combination with previous identified structures and the requirements that come with being a public figure we saw two types of limitations: limited space and limited identity. These two types of limitations contribute to the pressure that a lot of female musicians feel in the heavy metal genre. The musicians feel like they have to prove themselves to be twice as good as their male counterparts and they still don’t get the same amount of respect or value in the industry. 

  • 1149.
    Schelin-Hahne, Pernilla
    Karlstad University.
    Kommunikation ur ett pedagogiskt perspektiv: En studie om dialogen som pedagogiskt verktyg och arbetssätt2007Independent thesis Basic level (degree of Bachelor), 10 points / 15 hpStudent thesis
    Abstract [en]

    Abstract

    This study examines the notion of communication and dialogue pedagogy but it also contains a literature survey and an observation of how communication works in the classroom. The study examines how teachers can use a developing dialogue as a tool in the pedagogic work. Children and teenagers need a secure and stable ground and as a contributory mentor for the pupils can the teacher with the dialogue help them with life questions and meaning of life. If you as a teacher use the dialogue as a tool in the teaching work you give the pupils confidence, respect and understanding for teaching as well as life. The dialogue pedagogy model is based on that teacher and pupil are subjects and it’s the knowledge that is the object. It means that teacher and pupil are equal and everything is a mutual exchange of experience and knowledge. Communication in the classroom has changed from being a monologue to become a more dialogue communication and the private has got more room. How the communication works in the classroom does not always depend on the teachers strategies, it also depends on the hierarchy in the class.

  • 1150.
    Schlott, Malin
    Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Department of Geography, Media and Communication.
    Användarupplevelser på nätet: En ny webbsida för Värmlandsgôtt2013Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Due to the technological development, more websites than ever are created, while people at the same time are becoming more accustomed to sift through information on the Internet. This means that the pressure increase for companies to stand out and raise their quality on the Internet more than ever before. It is therefore not sufficient to create just a functional and visually appealing website design, you need to know more specifically who it is that you are designing for, which brings the company closer to achieveing its goals for the website.

    Värmlandsgôtt is just one of the many companies fighting for the attention on the Internet, and to succeed it is crucial to choose a valid strategy. To achieve the website product objectives and simultaneously reach out to the intended target audience, it is important to know which people that are actually included in the target audience, and examine what they prefer and reject on various websites, i.e. defining user needs.

    In order to define product objectives and user needs for the Värmlandsgôtt website, Maria Sundin at Värmlandsgôtt was put through an informer interview. She is the one who has insight into how the company wants to communicate with its target audience and also knows what goals the company and website are attempting to achieve. She helped defining the target audience, which was then examined through user testing interviews.

    Three prototype websites were created that the respondents in the user testing interviews shared their views on. The prototypes’ functionality and design was founded in research and adapted by the intended target audience and product goals that Maria Sundin defined. A prototype was clearly chosen as favorite and was then the one that got developed into the final solution for the website.

20212223242526 1101 - 1150 of 1413
CiteExportLink to result list
Permanent link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf