Change search
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf
Service innovation, renewal, and adoption/rejection in dynamic global contexts
Univ Hawaii, Coll Business & Econ, 200 West Kawili St, Hilo, HI 96720 USA..
Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Service Research Center.
Yonsei Univ, Sch Business, 50 Yonsei Ro, Seoul 120749, South Korea..
2016 (English)In: Journal of Business Research, ISSN 0148-2963, E-ISSN 1873-7978, Vol. 69, no 7, 2397-2400 p.Article in journal (Refereed) Published
Resource type
Text
Abstract [en]

This Journal of Business Research special section includes 7 articles selected from papers presented during the 2014 Global Marketing Conference held July 15-18, 2014. The Conference's theme was "Bridging Asia and the World: Globalization of Marketing and Management Theory and Practice." This special edition introduces current topics concerning researchers and practitioners about service innovation, renewal, and adoption/rejection research. Following the conference's theme, this special edition emphasizes the need for educators and business leaders to make sense, plan, and interpret outcomes accurately of implementing service innovations in dynamic global contexts. 

Place, publisher, year, edition, pages
2016. Vol. 69, no 7, 2397-2400 p.
Keyword [en]
Innovation, Service, Service innovation adoption, Service innovation failure
National Category
Business Administration
Research subject
Business Administration
Identifiers
URN: urn:nbn:se:kau:diva-42619DOI: 10.1016/j.jbusres.2016.01.008ISI: 000375812300009OAI: oai:DiVA.org:kau-42619DiVA: diva2:933222
Available from: 2016-06-03 Created: 2016-06-03 Last updated: 2017-11-30Bibliographically approved

Open Access in DiVA

No full text

Other links

Publisher's full text

Authority records BETA

Gustafsson, Anders

Search in DiVA

By author/editor
Gustafsson, Anders
By organisation
Service Research Center
In the same journal
Journal of Business Research
Business Administration

Search outside of DiVA

GoogleGoogle Scholar

doi
urn-nbn

Altmetric score

doi
urn-nbn
Total: 32 hits
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf