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The Quest to Capture Service Logic
Gustafsson, Anders
Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Business Administration. Karlstad University, Faculty of Economic Sciences, Communication and IT, Service Research Center.
ORCID iD:
0000-0001-8278-1442
2014 (English)
In:
Legends in Marketing: Christian Grönroos / [ed] Jagdish N Sheth, Sage Publications, 2014
Chapter in book (Refereed)
Place, publisher, year, edition, pages
Sage Publications, 2014.
Series
Legends in Marketing
National Category
Economics and Business
Research subject
Business Administration
Identifiers
URN:
urn:nbn:se:kau:diva-34064
ISBN:
9788132110026 (print)
OAI: oai:DiVA.org:kau-34064
DiVA, id:
diva2:753189
Available from:
2014-10-07
Created:
2014-10-07
Last updated:
2020-06-08
Bibliographically approved
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ieee
modern-language-association-8th-edition
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ieee
modern-language-association-8th-edition
vancouver
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en-GB
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nn-NB
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