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Using Kano's theory of attractive quality to better understand customer experiences with e-services
Karlstad University, Faculty of Economic Sciences, Communication and IT, Service Research Center. Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Business Administration. Karlstad University, Faculty of Economic Sciences, Communication and IT, The Service and Market Oriented Transport Research Group.
2003 (English)In: Asian Journal on Quality, Vol. vol. 4, No. 2Article in journal (Refereed)
Place, publisher, year, edition, pages
2003. Vol. vol. 4, No. 2
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Business Administration
Research subject
Business Administration
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URN: urn:nbn:se:kau:diva-25293OAI: oai:DiVA.org:kau-25293DiVA: diva2:599071
Available from: 2013-01-22 Created: 2013-01-22 Last updated: 2013-01-22

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