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Relationsmarknadsföring - synsätt, strategi eller verktyg?
Karlstad University, Faculty of Economic Sciences, Communication and IT, Service Research Center. Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Business Administration. Karlstad University, Faculty of Economic Sciences, Communication and IT, The Service and Market Oriented Transport Research Group.ORCID iD: 0000-0003-2705-0836
Karlstad University, Faculty of Economic Sciences, Communication and IT, Service Research Center. Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Business Administration. Karlstad University, Faculty of Economic Sciences, Communication and IT, The Service and Market Oriented Transport Research Group.
1999 (Swedish)In: Ekonomiska samfundets tidskrift, ISSN 0013-3183, E-ISSN 2323-1378, no 3, p. 117-127-Article in journal (Other (popular science, discussion, etc.)) Published
Place, publisher, year, edition, pages
1999. no 3, p. 117-127-
National Category
Business Administration
Research subject
Business Administration
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URN: urn:nbn:se:kau:diva-22997OAI: oai:DiVA.org:kau-22997DiVA, id: diva2:596752
Available from: 2013-01-22 Created: 2013-01-22 Last updated: 2017-12-06Bibliographically approved

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Edvardsson, BoGottfridsson, Patrik

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