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Radio Frequency Identification (RFID) - Invaluable Technology or A New Obstacle in the Marketing Process. Marketing Intelligence and Planning, Vol. 26, No. 1, pp. 97-114
Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Business Administration.
2008 (English)Article in journal (Refereed)
Place, publisher, year, edition, pages
2008.
National Category
Business Administration
Research subject
Business Administration
Identifiers
URN: urn:nbn:se:kau:diva-22836OAI: oai:DiVA.org:kau-22836DiVA: diva2:596590
Available from: 2013-01-22 Created: 2013-01-22 Last updated: 2013-01-22

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