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Radio Frequency Identification (RFID) - Invaluable Technology or A New Obstacle in the Marketing Process. Marketing Intelligence and Planning, Vol. 26, No. 1, pp. 97-114
Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Business Administration.
2008 (English)Article in journal (Refereed)
Place, publisher, year, edition, pages
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Business Administration
Research subject
Business Administration
URN: urn:nbn:se:kau:diva-22836OAI: diva2:596590
Available from: 2013-01-22 Created: 2013-01-22 Last updated: 2013-01-22

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