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Organisational and Systemic Semiotics: Work Practices and Business Processes, Multimedia Interfaces and Applications, and Decsion Making Processes: Application for Docent Appointment, Vol. 1 and Vol. 2
Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Information Systems and Project Management.
2006 (English)Report (Refereed)
Abstract [en]

My research work has been centred on the application of semiotics to the information systems discipline and practices. The reason for choosing semiotics is that it is concerned with the study of meaning, a central characteristic of information systems that is none-the-less usually left untheorised. I am particularly interested in the relationships between information systems and organisations. I research in the area called "organisational semiotics" also known as "work semiotics" and "computational semiotics". The approach I use and have helped to develop within "organisational semiotics" is called "systemic semiotics" - a term referring to a combination of a semiotic model of language called "systemic functional linguistics" and a general model of semiotics called "social semiotics". My work in "systemic semiotics" utilises "critical theory", translinguistics, and related forms of "textual analysis".

The main part of my PhD work involved developing a partial development methodology for deploying systemic semiotics as analysis and design practice. It "developed" interconnected patterns of communication rather than "systems" in the computing science sense of the term. The methodology I developed was called "systemic functional systems" or SFX. Concepts in SFX are currently being used to develop communication sampling methods and protocols that can be employed in the field to select those texts relevant to a particular analysis project. In order to apply what would otherwise be detailed and time-consuming linguistic analyses to the significant numbers of texts found in organisations. I have used techniques and software from qualitative analysis in order to make the text collection, reduction and analysis tractable in organisational settings. I have also recently experimenting with combining of systemic semiotics with other types of analysis to create "multi-method approaches"; using for example Q analysis - a type of cluster analysis - to extend the detailed analyses of service interactions.

Using systemic semiotics as a theoretical foundation I have developed two main areas of research and have also developed several others. The first production area described in the this docent application concerns "work practices and business processes; in the future this work will be extended into business services. My second major production area is "multimedia interfaces and applications". Multimedia is a useful area to research because it tests the limits of the language-based semiotic theory I use. This theory draws attention to the fact that graphical user interfaces rely for there success on a number of language resources. My third (minor) production area concerns "decicion making processes", representing an ancillary but none-the-less persistent area of interest. Other research topics have included the communicative modelling of systems developing practices, methods and methodologies, rapid prototyping of workpractices, communicative characterisation of workplaces, architecture and tool support for spoken language artefacts, global navigation and hypersystems research

Place, publisher, year, edition, pages
Wollongong, Australia: School of Economics and Information Systems, University of Wollongong , 2006.
Keyword [en]
business processes, business services, decsion making, multimedia applications, multimedia interfaces, organisational semiotics, systemic semiotics, work practices
National Category
Information Systems
Research subject
Information Systems
URN: urn:nbn:se:kau:diva-22158OAI: diva2:595834
Available from: 2013-01-21 Created: 2013-01-21 Last updated: 2013-01-21

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