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Form and Content in Numbers: using content analysis to explore changes in form and content on web sites over time
Karlstad University, Faculty of Economic Sciences, Communication and IT, Department of Media and Communication Studies. Karlstad University, Faculty of Economic Sciences, Communication and IT, Centre for HumanIT.ORCID iD: 0000-0003-0101-9152
2005 (English)Conference paper, (Other (popular science, discussion, etc.))
Abstract [en]

The purpose of this paper is to describe and exemplify a method for analyzing the form and content of web sites. The paper is based on empirical work conducted by myself in late 2004 and beginning of 2005. Using quantitative content analysis I analyzed Swedish university web sites in different versions from 1996 to 2005. The purpose of the analysis was to explore how the form and content of these web sites has changed over time. This paper shows how the analysis was done; focusing on the methodological aspects of, and the different steps in, the analysis. To exemplify what kind of data the analysis yielded, a preliminary short version of the results of the analysis is included. The paper ends with a few examples of how the empirical data may be used in the analysis of how production conditions affect the outcome of the web design processes

Place, publisher, year, edition, pages
2005.
Keyword [en]
web production, method, methodology, content analysis
National Category
Media and Communications
Research subject
Media and Communication Studies
Identifiers
URN: urn:nbn:se:kau:diva-19402OAI: oai:DiVA.org:kau-19402DiVA: diva2:593050
Conference
17:e nordiska konferensen för medie- och kommunikationsforskning. Ålborg, Danmark
Available from: 2013-01-21 Created: 2013-01-21 Last updated: 2014-09-10

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