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Examining the country of origin effect: a study on the purchase intention of chocolate across generational cohorts
Franz, Stefanie
Désor, Caroline
2018 (English)
Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE credits
Student thesis
Place, publisher, year, edition, pages
2018.
National Category
Business Administration
Identifiers
URN:
urn:nbn:se:kau:diva-70456
OAI: oai:DiVA.org:kau-70456
DiVA, id:
diva2:1269893
Subject / course
Business Administration
Educational program
Master Programme in Business Administration
Available from:
2018-12-12
Created:
2018-12-11
Last updated:
2018-12-12
Bibliographically approved
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Business Administration
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apa
ieee
modern-language-association-8th-edition
vancouver
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apa
ieee
modern-language-association-8th-edition
vancouver
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nn-NO
nn-NB
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