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Motivation: The missing driver for theorizing about resource integration
Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Karlstad Business School (from 2013).ORCID iD: 0000-0002-2385-6085
Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Service Research Center (from 2013).ORCID iD: 0000-0002-5605-9285
Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Service Research Center (from 2013).ORCID iD: 0000-0003-2705-0836
2018 (English)In: Marketing Theory, ISSN 1470-5931, E-ISSN 1741-301XArticle in journal (Refereed) Epub ahead of print
Abstract [en]

Resource integration is vital to value co-creation. However, most research focuses on competencies as enablers of resource integration and the social aspects that guide them. Based on a literature review of resource integration and motivation theories, this article proposes including motivation as a driver of resource integration and integrating concepts from motivation theories into the resource integration process. This approach extends the understanding and conceptualization of actors’ resource integration processes, such that motivation determines the direction, intensity, and persistence of effort. When they engage in behavioral and cognitive activities, actors interact with resources, which informs the actors and influences their competences and motivation. Accordingly, motivation is central for a clear understanding of the psychological mechanisms of resource integration processes, as motivation expands the explanatory power of sociological factors by including intensity and persistence.

Place, publisher, year, edition, pages
SAGE Publications Ltd , 2018.
Keywords [en]
Competencies, effort, institutions, motivation, resource integration, value co-creation
National Category
Business Administration Information Systems, Social aspects Social Sciences Interdisciplinary
Research subject
Business Administration
Identifiers
URN: urn:nbn:se:kau:diva-67083DOI: 10.1177/1470593118764590Scopus ID: 2-s2.0-85044519907OAI: oai:DiVA.org:kau-67083DiVA, id: diva2:1198877
Available from: 2018-04-19 Created: 2018-04-19 Last updated: 2018-06-28Bibliographically approved

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Findsrud, Rolf GunnarTronvoll, BårdEdvardsson, Bo

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