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Gamified in-store shopping: A field experiment integrating gamification with location based services
Högberg, Johan
Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Service Research Center (from 2013).
ORCID iD:
0000-0001-7178-690X
Olsson, Marcus
Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Service Research Center (from 2013).
ORCID iD:
0000-0001-9559-8700
Gustafsson, Anders
Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Service Research Center (from 2013).
ORCID iD:
0000-0001-8278-1442
Wästlund, Erik
Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Service Research Center (from 2013).
ORCID iD:
0000-0001-8102-8168
2016 (English)
In:
23rd Recent Advances in Retailing & Services Science Conference, July 11-14, 2016, Edinburgh, Scotland: Book of abstracts / [ed] S. Rasouli & H.J.P. Timmermans, Eindhoven: Technische Universiteit Eindhoven, 2016
Conference paper, Oral presentation with published abstract (Refereed)
Place, publisher, year, edition, pages
Eindhoven: Technische Universiteit Eindhoven, 2016.
National Category
Business Administration
Research subject
Business Administration; Psychology
Identifiers
URN:
urn:nbn:se:kau:diva-63958
OAI: oai:DiVA.org:kau-63958
DiVA, id:
diva2:1144215
Conference
23rd Recent Advances in Retailing & Services Science Conference, July 11-14, 2016, Edinburgh, Scotland
Available from:
2017-09-25
Created:
2017-09-25
Last updated:
2020-07-07
Bibliographically approved
Open Access in DiVA
sammanfattning
(223 kB)
128 downloads
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SUMMARY01.pdf
File size
223 kB
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a1007085a92255d1cf12a481ae37e14cdc0da0ea146729fd720949c257a31bcd2509c002f9d221c49acd92d27db1bc17fe33fe9f0b96e9970384258412de2bb0
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summary
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application/pdf
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Book of abstracts
Authority records
Högberg, Johan
Olsson, Marcus
Gustafsson, Anders
Wästlund, Erik
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Högberg, Johan
Olsson, Marcus
Gustafsson, Anders
Wästlund, Erik
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Direct link
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Cite
Citation style
apa
ieee
modern-language-association-8th-edition
vancouver
apa.csl
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apa
ieee
modern-language-association-8th-edition
vancouver
apa.csl
Other style
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de-DE
en-GB
en-US
fi-FI
nn-NO
nn-NB
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en-GB
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