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Gamified in-store shopping: A field experiment integrating gamification with location based services
Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Service Research Center (from 2013).ORCID iD: 0000-0001-7178-690X
Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Service Research Center (from 2013).ORCID iD: 0000-0001-9559-8700
Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Service Research Center (from 2013).ORCID iD: 0000-0001-8278-1442
Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Service Research Center (from 2013).ORCID iD: 0000-0001-8102-8168
2016 (English)In: 23rd Recent Advances in Retailing & Services Science Conference, July 11-14, 2016, Edinburgh, Scotland: Book of abstracts / [ed] S. Rasouli & H.J.P. Timmermans, Eindhoven: Technische Universiteit Eindhoven, 2016Conference paper, Oral presentation with published abstract (Refereed)
Place, publisher, year, edition, pages
Eindhoven: Technische Universiteit Eindhoven, 2016.
National Category
Business Administration
Research subject
Business Administration; Psychology
Identifiers
URN: urn:nbn:se:kau:diva-63958OAI: oai:DiVA.org:kau-63958DiVA, id: diva2:1144215
Conference
23rd Recent Advances in Retailing & Services Science Conference, July 11-14, 2016, Edinburgh, Scotland
Available from: 2017-09-25 Created: 2017-09-25 Last updated: 2020-07-07Bibliographically approved

Open Access in DiVA

sammanfattning(223 kB)128 downloads
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File name SUMMARY01.pdfFile size 223 kBChecksum SHA-512
a1007085a92255d1cf12a481ae37e14cdc0da0ea146729fd720949c257a31bcd2509c002f9d221c49acd92d27db1bc17fe33fe9f0b96e9970384258412de2bb0
Type summaryMimetype application/pdf

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Högberg, JohanOlsson, MarcusGustafsson, AndersWästlund, Erik

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • apa.csl
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf