Kärlek börjar alltid med bråk, men slutar i en relation?: En kvalitativ studie om PR- och reklambranchens integrering 2008 (Swedish)Independent thesis Basic level (university diploma), 10 credits / 15 HE creditsStudent thesisAlternative title

Love always begins with a fight, but ends in a relationship? : A qualitative study about relationship marketing within PR and advertising (English)

Place, publisher, year, edition, pages

2008. , p. 46

National Category

Media and Communications

Identifiers

URN: urn:nbn:se:kau:diva-48296Archive number: MKVC-53OAI: oai:DiVA.org:kau-48296DiVA, id: diva2:1088141

Educational program

Media and Public Relations, 180 hp

Supervisors

Examiners

Available from: 2017-04-11 Created: 2017-04-11 Last updated: 2025-02-07Bibliographically approved

Open Access in DiVA

No full text in DiVA

By organisation

Faculty of Economic Sciences, Communication and IT

On the subject

Media and Communications

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