The article explores the impact of the COVID-19 pandemic on the production and narrative strategies of the 90 Day Fiancé franchise, focusing on its spin-off, 90 Day Fiancé: Self-Quarantined (2020). It examines how the programme adapted to mobility restrictions and lockdown policies through self-filming, remote interviewing, and focusing on mundane, pandemic-specific activities. Using theories of reality TV, documentary and authenticity, the study highlights the spin-off’s negotiation of authenticity via transtextuality, place anchoring and boredom. The article contributes to understanding how pandemic-era reality TV embraced flexibility and pragmatism, blending heightened authenticity with performative elements to maintain relatability and audience engagement.