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Resource integration processes as a microfoundation for service innovation
Karlstads universitet, Fakulteten för humaniora och samhällsvetenskap (from 2013), Handelshögskolan (from 2013).ORCID-id: 0000-0002-2385-6085
Karlstads universitet, Fakulteten för humaniora och samhällsvetenskap (from 2013), Centrum för tjänsteforskning (from 2013).ORCID-id: 0000-0001-6162-590X
2019 (engelsk)Inngår i: Service Innovation for Sustainable Business: Stimulating, Realizing and Capturing the value from Service Innovation / [ed] Per Kristensson, Peter R. Magnusson, Lars Witell, New Jersey: World Scientific, 2019, s. 95-116Kapittel i bok, del av antologi (Annet vitenskapelig)
Abstract [en]

Service innovation is a concept that, for the last decade, has received increased attention both among academics as well as practitioners. However, service innovation is a multi-fragmented concept which often induces confusion. The main purpose of the book is to discuss and explain what service innovation is, based on contemporary research. It explains service innovation from three different perspectives: stimulation, realization, and value capture.Stimulation: Focuses on the front-end of service innovation. It deals with structures, cultures, and processes that stimulates innovation. Idea management will be a central part of this, where the specifics with handling service ideas, both internally and externally, are illuminated.Realization: Deals with aspects on how to realize service innovations. This includes different aspects such as specific tools to be used for developing services, and also processes such as service design which aims to receive a better understanding of the customer or user. As co-creation is an important aspect of service innovation, this will also be dealt with. Finally, as many service innovations require behavior change (internally within the organization and externally among the receiving parties), this will also be covered.Value capture: Companies transitioning to become more service-oriented discover the need to reconsider old business models in order to capitalize on their service offerings. Services are often taken for granted and included in the price. This book will addresses the problem of going 'from free to fee'. In addition, the book also deals with the difficulties that involve moving from a traditional product-oriented logic to a more contemporary service-logic.

sted, utgiver, år, opplag, sider
New Jersey: World Scientific, 2019. s. 95-116
Emneord [en]
Customer services, New products
HSV kategori
Forskningsprogram
Företagsekonomi
Identifikatorer
URN: urn:nbn:se:kau:diva-73346DOI: 10.1142/9789813273382_0006Scopus ID: 2-s2.0-85067142461ISBN: 9789813273382 (tryckt)ISBN: 9789813273375 (tryckt)OAI: oai:DiVA.org:kau-73346DiVA, id: diva2:1334241
Tilgjengelig fra: 2019-07-02 Laget: 2019-07-02 Sist oppdatert: 2020-03-27bibliografisk kontrollert

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