Endre søk
RefereraExporteraLink to record
Permanent link

Direct link
Referera
Referensformat
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Annet format
Fler format
Språk
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Annet språk
Fler språk
Utmatningsformat
  • html
  • text
  • asciidoc
  • rtf
Does one size fit all?: New service development across different types of services
Univ Turku, Sch Econ, Dept Mkt, Turku, Finland..
Fraunhofer Inst Ind Engn, Dept New Serv Dev, Stuttgart, Germany..
Karlstads universitet, Fakulteten för ekonomi, kommunikation och IT, Centrum för tjänsteforskning. Linkoping Univ, Linkoping.ORCID-id: 0000-0002-6589-8662
Karlstads universitet, Fakulteten för humaniora och samhällsvetenskap (from 2013), Centrum för tjänsteforskning (from 2013).ORCID-id: 0000-0003-2705-0836
Vise andre og tillknytning
2017 (engelsk)Inngår i: Journal of Service Management, ISSN 1757-5818, E-ISSN 1757-5826, Vol. 28, nr 2, s. 329-347Artikkel i tidsskrift (Fagfellevurdert) Published
Abstract [en]

Purpose - The extant new service development (NSD) literature tends to assume that the key practices for NSD identified in one context apply for all services, and has failed to sufficiently consider differences in NSD between service types. The purpose of this paper is to explore the nature of NSD across different service types. Design/methodology/approach - An extensive, cross-sectoral survey was conducted in seven countries. Data from 1,333 NSD projects were analyzed to empirically derive a service typology and examine if and how different types of services vary in terms of NSD resources, practices, methods, and results. Findings - Based on six service characteristics, the study identifies four service types: routine-intensive, technology-intensive, contact-intensive, and knowledge-intensive services. The study also identifies specific NSD resources, practices, methods, and results that are prevalent across the service typology. The evidence indicates that the use of advanced practices and methods differs dramatically between service types. Practical implications - The paper enables practitioners to expand their current understanding on NSD by providing insights into the variability of NSD across service types. The results suggest that either service-type-specific models or a configurable model for NSD should be developed. Originality/value - This study provides one of the first empirically derived service typologies for NSD. The study demonstrates that NSD resources, practices, methods, and results differ across service types, thereby challenging the "one size fits all" assumption evident in current NSD research.

sted, utgiver, år, opplag, sider
Bingley, UK: Emerald Group Publishing Limited, 2017. Vol. 28, nr 2, s. 329-347
Emneord [en]
Survey, Project team, New service development, NSD methods, Service characteristics, Service typology
HSV kategori
Forskningsprogram
Företagsekonomi
Identifikatorer
URN: urn:nbn:se:kau:diva-65527DOI: 10.1108/JOSM-11-2015-0370ISI: 000401069200007OAI: oai:DiVA.org:kau-65527DiVA, id: diva2:1170845
Tilgjengelig fra: 2018-01-04 Laget: 2018-01-04 Sist oppdatert: 2018-06-08bibliografisk kontrollert

Open Access i DiVA

Fulltekst mangler i DiVA

Andre lenker

Forlagets fulltekst

Personposter BETA

Witell, LarsEdvardsson, Bo

Søk i DiVA

Av forfatter/redaktør
Witell, LarsEdvardsson, Bo
Av organisasjonen
I samme tidsskrift
Journal of Service Management

Søk utenfor DiVA

GoogleGoogle Scholar

doi
urn-nbn

Altmetric

doi
urn-nbn
Totalt: 42 treff
RefereraExporteraLink to record
Permanent link

Direct link
Referera
Referensformat
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Annet format
Fler format
Språk
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Annet språk
Fler språk
Utmatningsformat
  • html
  • text
  • asciidoc
  • rtf