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Transforming people’s lives and world for the better: The new purpose of marketing
Kristensson, Per
Karlstad University, Faculty of Arts and Social Sciences (starting 2013), Service Research Center (from 2013).
ORCID iD:
0000-0002-7006-9906
2021 (English)
In:
Business Transformation for a Sustainable Future / [ed] Samuel Petros Sebhatu, Bo Enquist & Bo Edvardsson, Routledge, 2021, p. 110-119
Chapter in book (Other academic)
Place, publisher, year, edition, pages
Routledge, 2021. p. 110-119
Series
The Principles for Responsible Management Education Series
National Category
Economics and Business
Research subject
Psychology
Identifiers
URN:
urn:nbn:se:kau:diva-88036
Scopus ID:
2-s2.0-85116234194
ISBN:
9781032037431 (print)
OAI: oai:DiVA.org:kau-88036
DiVA, id:
diva2:1631500
Available from:
2022-01-24
Created:
2022-01-24
Last updated:
2022-01-24
Bibliographically approved
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Kristensson, Per
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ieee
modern-language-association-8th-edition
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apa.csl
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apa
ieee
modern-language-association-8th-edition
vancouver
apa.csl
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de-DE
en-GB
en-US
fi-FI
nn-NO
nn-NB
sv-SE
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en-GB
en-US
fi-FI
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